General Manager

Spark Car Wash is a high growth, institutionally backed express exterior car wash company serving the Northeast. Spark is growing fast and plans to open a significant number of modern car wash locations throughout NJ, NY, and PA. Spark’s success is driven by a relentless focus on making the car wash an energizing experience for all, delivering a consistently excellent experience for customers and creating an enriching environment for employees. Guided by our values, Spark’s vision is to become the largest car wash operator in the region and the premier car wash brand in the market. 

Position Summary 

The General Manager is responsible for leading all aspects of the site and delivering a safe, fast, friendly, and consistent customer experience. This role owns the day-to-day operation of the wash, including team performance, facility cleanliness, safety, sales, customer satisfaction, and overall execution of Spark standards. The General Manager is expected to run the location with an ownership mindset, treating the wash like their own business, taking pride in the facility, developing team members, and driving results. The General Manger leads the site towards strong performance, high standards and a positive team and customer experience. 

Essential Functions:

• Team Leadership & Development: Recruit, hire, train, and develop a high-performing team. Foster a positive, accountable culture while coaching employees to grow, perform, and deliver results 

• Performance & KPI Ownership: Drive site performance by monitoring key metrics, identifying gaps, and implementing actionable strategies to improve results. Take full ownership of site outcomes and actively engage the team in achieving performance goals 

• Operational Excellence & Standards: Uphold and enforce company standards and processes to ensure consistent execution and a high-quality customer experience across all operations 

• Customer Experience Management: Ensure an exceptional customer experience by actively managing customer interactions, responding to feedback (including online reviews), and resolving issues such as service concerns, damages, and claims in a timely and professional manner 

• Community & Brand Growth: Champion the brand within the local community by building relationships, leading outreach efforts, and identifying opportunities to grow awareness and customer base  

• Tunnel Safety & Secure Operations: Train staff on tunnel safety procedures and ensure they consistently follow safety standards around moving vehicles, equipment, chemicals, customers, and other team members 

•  Payment & Transaction Accountability: Manage customer payment activity, including cash and credit transactions, returns, and sales recording, while ensuring all transactions are completed accurately, responsibly, and in alignment with company procedures 

• Cash Handling & Secure Deposits: Handle cash-related responsibilities, including counting money, reviewing and auditing cash activity, supporting Brinks cash pick-ups and deliveries, preparing and verifying deposits, and ensuring all funds are managed accurately, securely, and in accordance with company procedures 

• Customer Issue Resolution: Respond promptly to customer needs and resolve concerns with patience, professionalism, and sound judgment while maintaining a calm, respectful, and solutions-focused approach

• High school diploma/GED preferred, or an equivalent combination of education and experience  

• Minimum of 3 years of supervisory experience, preferably in a customer-facing, retail, service, hospitality, or operations environment  

• Strong organizational, planning and delegation skills to effectively lead teams to achieve business metrics and service standards 

• Superb communication skills, both written and verbal. Must be able to convey information clearly and effectively to both employees and customers 

• Possess great interpersonal skills, specifically ability to actively listen and motivate associates  

• Basic math skills, including counting cash, reviewing transactions, supporting accurate payment handling and end of day accounting 

• Experience with cash handling, deposit preparation, cash audits, and related financial controls, including reviewing transactions, verifying deposits, and ensuring cash procedures are followed accurately and securely 

• Comfortable performing physical activities that require the use of hands, arms, legs, and full-body movement, including walking, standing, bending, stooping, reaching, and handling tools or materials 

• Capable of lifting, moving, or carrying up to 40 lbs. as needed 

• English proficiency required to support customer communication and safe daily operations 

• Must be able to see details at close range, including transaction information, equipment, tools, and site conditions 

• Must be able to work in all types of weather conditions 

• Maintain availability for a flexible schedule, including some evenings, weekends, and holidays 

• Must maintain reliable transportation to and from work, including but not limited to their assigned store location, meetings, training sessions, and other required organizational functions 

Other Requirements: 

• Must be willing and able to travel regularly throughout NJ, NY, and PA as required 

• Valid driver’s license and clean driving record and be able to meet our MVR requirements 

• Competitive salary with performance-based incentive opportunities 

• Opportunity to earn additional compensation for each eligible membership sold 

• Comprehensive benefits package, including medical, dental, and vision insurance  

• 401(k) retirement savings plan with company match up to 4% 

• 3 weeks of paid time off annually, prorated based on start date, plus company holidays 

• Employee car wash plan