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Hilton Worldwide

Global hotel operator of branded properties

Vice President - Category Management, Full Service

Corporate StrategyConfirmed live in the last 24 hours
Full-timeMcLean, VA, USA$215k - $315k

About the Job

Requirements

  • At least ten years of experience in hospitality or related industries.
  • Experience repositioning or launching a consumer or hospitality brand.
  • At least three years of working directly with owners, either in a corporate or hotel role.
  • Four years of management experience.
  • Willingness to travel up to 40–50%.
  • A bachelor's degree (BA/BS) or equivalent on-the-job experience; a master's degree (MS/MA/MBA) is preferred.

Responsibilities

  • Drive strategy development and execution for the Full Service category by overseeing Brand Personality, Food & Beverage, and Design to position the category for growth, strong commercial performance, and guest satisfaction.
  • Identify, analyze, and interpret relevant data sets to answer questions about strategic direction and synthesize findings into recommendations for decisions with large-scale impact.
  • Develop business cases that justify investment in strategic brand projects and develop implementation roadmaps to enable execution of strategic initiatives.
  • Oversee the category strategic planning process, including integration of Hilton KPI/KSP/MBOs—Commercial, Marketing, PR, BPS, Communications—and annual budgeting and forecasting.
  • Manage enterprise activations for the category, including profitability, dual brands, ESG, pet friendly, and Customer Promise.
  • Lead the category's Brand Integrity work (Relicensing/COO, FRCM, and Aging Asset) and complete logistics for category team meetings, Brand Planning Sessions, Category/Brand Owner OAC Council Meetings, ad hoc owner meetings, and biannual owner and category-branded conferences.
  • Collaborate with functional partners including Analytics, Customer Insights, Development, Brand Performance, Brand Standards, Hilton Supply Management, Product Experience and Prototypes, and Brand Planning & Innovation.
  • Collaborate with Global Brand Leaders and Brand Managers on critical projects.
  • Lead category planning, performance reporting, enterprise initiatives, and brand integrity programs to ensure strategic alignment, operational excellence, and stakeholder engagement.
  • Ensure the category delivers on guest experience, commercial, growth, and owner profitability performance.

Desired Qualifications

  • A master's degree (MS/MA/MBA) is preferred.

About the Company

Hilton Worldwide

Global hotel operator of branded properties

Hilton Worldwide Holdings operates a global portfolio of hotels and resorts across multiple brands to serve business travelers, vacationers, and long-stay guests. It owns, leases, manages, and franchises properties, earning revenue from rooms, food and beverage, events, and franchise and management fees. Its brands range from luxury Waldorf Astoria to full-service Hilton Hotels & Resorts and extended-stay options like Homewood Suites, targeting different customer needs. Its goal is to grow as a major global hospitality company by expanding its loyalty program and delivering consistent guest experiences to maximize occupancy and revenue.

Company size
10,001+
Company stage
IPO
Headquarters
McLean, VA
Founded
1919

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