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Dentsu

Marketing analytics and digital advertising solutions

Senior Associate, Paid Social

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-time$62k - $72k /yr

About the Job

Requirements

  • A bachelor's degree and two years of paid social media experience are required; experience on a travel account and within an advertising agency is preferred.
  • Experience structuring campaigns and sending updates on status, timing, and opportunities.
  • Hands-on experience managing campaigns across Meta, Pinterest, Snapchat, and TikTok.
  • Experience with campaign setup, quality assurance processes, client and team presentations, pacing, optimization, and performance reporting.
  • Strong analytical skills to interpret data, share insights, and identify performance trends.
  • Solid Excel skills and experience working with large datasets.
  • Experience supporting budgets, updating budgets in platforms, and billing.
  • Strong organizational and project-management skills, including the ability to manage multiple priorities.
  • Written, verbal, and presentation skills, with professionalism, accountability, and ownership.
  • Attention to detail and commitment to accuracy, with the ability to work independently and collaborate across teams.

Responsibilities

  • Support the planning, execution, and optimization of paid social campaigns against client goals and key performance indicators.
  • Quality-check, monitor, and optimize campaigns across paid social platforms.
  • Create recurring reports, analyze campaign performance data, and provide actionable insights and recommendations.
  • Assist in developing media plans, performance reports, and campaign wrap-ups.
  • Monitor campaign pacing, support budget management, and update budgets in platforms to ensure efficient spend.
  • Communicate campaign performance, results, and recommendations to internal teams and clients.
  • Participate in client meetings and contribute to developing client presentations.
  • Collaborate with cross-functional channel teams to deliver integrated media strategies.
  • Build working relationships with clients and internal stakeholders.

Desired Qualifications

  • Experience on a travel account.
  • Experience in an advertising agency environment.

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
1901

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