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Bynder

Cloud-based DAM platform for marketing teams

Senior Product Manager

Full-Time
€75k - €85k/yr+ Learning and Development budget + Commuting budget + Bynder Love stipend
Senior
Barcelona, Spain
Hybrid
ProductProduct Management

About the job

Requirements
  • Strong B2B product management experience and a deep understanding of enterprise customers, their needs, buying environments, and complex workflows.
  • Ability to work across product areas and lead initiatives spanning multiple teams.
  • Comfort with ambiguity and the ability to turn uncertainty into clear priorities, decisions, and action.
  • Strong ownership and bias toward action.
  • Understanding of brand, customer experience, and user experience, and the ability to translate these into product decisions.
  • Product and design sensibility focused on creating intuitive, useful, and well-crafted experiences.
  • Communication and stakeholder management skills, including the ability to bring different perspectives together and create alignment with senior stakeholders.
  • Experience working closely with Design and Engineering, as well as Sales, Marketing, and Customer Success.
  • Good product judgment, including the ability to think strategically and engage with details.
  • Ability to navigate complex organizational environments and influence without direct authority.
  • Curiosity about AI and emerging product experiences, particularly how agents and intelligent experiences can change how customers interact with the product.
Responsibilities
  • Partner with the Group Product Manager to translate product strategy into clear priorities, initiatives, and outcomes.
  • Own strategic product initiatives across Content Experiences, the core DAM experience, and AI Agents, without being limited to a single product area.
  • Identify opportunities and gaps across the broader product and experience ecosystem and turn them into actionable initiatives.
  • Lead cross-functional teams across Product, Design, Engineering, Marketing, Customer Success, and other functions to deliver meaningful outcomes.
  • Connect teams and products, helping product managers and teams move forward when work spans multiple areas.
  • Bring a customer, brand, and experience lens to product decisions, ensuring the experience is functional, coherent, differentiated, and aligned with the brand.
  • Take ambiguous problems from framing through execution by understanding the problem, developing hypotheses, aligning people, making decisions, and driving progress.
  • Represent customers and users in strategic conversations and keep their needs central to product decisions.
  • Create structure for initiatives that cut across team boundaries.
  • Engage directly in the work as needed, including shaping strategy, talking to customers, challenging assumptions, facilitating alignment, and working through details with a delivery team.
Desired Qualifications
  • Experience in Digital Asset Management (DAM).
  • Experience with content management systems, content operations, or enterprise content workflows.
  • Experience with brand management, brand governance, or content management.
  • Experience building products for creative, marketing, brand, or content teams.
  • Understanding of the challenges organizations face when managing content and brands at scale.

About the company

Bynder offers a cloud-based Digital Asset Management (DAM) platform for marketing and creative teams to centralize and organize digital assets such as images, videos, and documents. The system supports asset organization, tagging, brand guideline enforcement, and collaborative workflows to manage the content lifecycle from creation to distribution. It is a SaaS product accessed over the internet, with integrations to other marketing tools to streamline operations. Its focus on brand governance and workflow automation helps mid-size to large organizations work more efficiently and maintain consistent branding across channels.

Company Size

501-1,000

Company Stage

Acquired

Total Funding

$22.2M

Headquarters

Amsterdam, Netherlands

Founded

2013

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Simplify's Take

What believers are saying

  • Bynder reported record H1 2026 growth on July 28, 2026.
  • Customer expansion grew 46% year over year, with 1,400 customers using Bynder AI.
  • Bynder opened Bangalore engineering in H1 2026, expanding delivery capacity and product velocity.

What critics are saying

  • THL’s January 2026 majority investment demands growth, exit discipline, and margin improvement.
  • Adobe, Salesforce, and Aprimo bundle DAM into broader suites, pressuring standalone pricing.
  • If AI-native content platforms displace DAM, Bynder’s core system-of-record position erodes quickly.

What makes Bynder unique

  • Bynder’s Agentic AI platform launched July 2025, automating governed content workflows for enterprises.
  • Forrester named Bynder a Leader in DAM Systems, Q1 2026.
  • Bynder offers 145-plus integrations and Salesforce Marketing Cloud asset search in January 2026.

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Benefits

  • Unlimited Paid Time Off
  • Hybrid Work Options
  • 401(k) Company Match
  • 401(k) Retirement Plan
  • Health Insurance
  • Dental Insurance

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

1%

2 year growth

12%
Business Wire
Mar 11th, 2024
Voxus Pr Expands Content Creation Services, Helping B2B Technology Companies Better Connect With Customers And Prospects

SEATTLE--(BUSINESS WIRE)--Voxus PR, a B2B technology marketing agency, today announced expanded content creation services, giving technology brands the differentiated content needed to drive narratives across earned, owned, and paid media. Voxus helps tech startups to Fortune 100 market leaders drive exceptional public relations (PR) and social media programs, anchored by outstanding content, in cybersecurity, cloud, semiconductor, AI, networking, quantum computing, and more. Voxus is now applying that expertise directly to standalone content services across B2B and consumer tech in North America. Tech marketers are under pressure to drive results with smaller teams and tighter budgets. Recent research shows 86% of CMOs in the B2B space will maintain or increase investment in original content creation and 67% rely on that content to differentiate and showcase products and services. Voxus accelerates creation of compelling content and campaigns, helping hundreds of tech companies build brand awareness through message refinement, story creation, thought leadership, and more

Business Wire
Feb 21st, 2024
Bynder Named A “Leader” In Digital Asset Management By Independent Research Firm

AMSTERDAM--(BUSINESS WIRE)--Bynder, the global, enterprise digital asset management (DAM) platform, has been named a “Leader” in The Forrester Wave™: Digital Asset Management Systems, Q1 2024 report by Forrester Research, Inc. Bynder received a top score in the revenue category, with the report stating that “Bynder invests to play a transformative role in the digital-first economy.” In the past two years since the last report was launched, Bynder has surpassed $130m in ARR, announced a majority investment from Thomas H. Lee Partners, made two acquisitions, developed its enterprise partner ecosystem, launched more than 45 out of the box integrations and expanded its suite of product offerings to include AI capabilities and other new innovations that are redefining DAM. According to a quote from a customer reference in the report “the AI search and smart filter system in Bynder simplifies the process of finding the exact assets you’re looking for.” These recent AI innovations have highlighted the company’s market leadership and have led to continued growth in new business, customer adoption, and platform usage. Throughout 2023, Bynder saw a 38% year-on-year growth in the number of assets stored on their platform, and a 250% increase in delivery of assets from Bynder’s platform to websites