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Zip

Interest-free BNPL payments provider internationally

Senior Merchant Marketing Manager - Merchant Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeSydney NSW, AustraliaNo salary listed

About the Job

Requirements

  • Proven experience developing and delivering marketing campaigns that drive measurable commercial outcomes, ideally within financial services, payments, technology, or a related industry.
  • Strong knowledge of marketing channels, campaign planning, merchant or customer engagement, and performance optimisation.
  • A commercial mindset and the ability to connect marketing activity to business growth, customer outcomes, and merchant success.
  • Confidence using data and insights to evaluate performance, solve problems, and turn findings into practical recommendations.
  • Hands-on experience managing campaigns from initial planning through execution, reporting, and continuous improvement.
  • Strong stakeholder management skills and the ability to build trusted relationships and collaborate effectively across Sales, Product, Brand, and Marketing.
  • Excellent communication skills and the ability to craft clear, engaging marketing messages and influence stakeholders.
  • The ability to work autonomously, exercise sound judgement, and manage competing priorities in a fast-moving environment.
  • A curious and proactive approach, with the confidence to challenge existing ways of working, experiment with new ideas, and identify opportunities to improve.
  • A mindset that embraces AI and new tools to adapt, learn, and grow.
  • An aptitude for identifying and managing risks.
  • Alignment with the values Customer First, Own It, Stronger Together, and Change the Game.

Responsibilities

  • Develop and deliver merchant marketing campaigns that attract new partners, deepen engagement, and support retention and commercial growth.
  • Own marketing initiatives from planning through execution, measurement, and optimisation, ensuring each campaign has clear objectives and measurable outcomes.
  • Partner with Sales to uncover merchant growth opportunities and create marketing activity that supports commercial priorities.
  • Communicate Zip's merchant value proposition through compelling communications, creative campaigns, and marketing collateral.
  • Use merchant insights, customer data, and campaign performance to make informed decisions, identify opportunities, and improve marketing effectiveness.
  • Manage campaign details including audience selection, budgets, creative development, tracking, quality assurance, and performance optimisation.
  • Measure campaign performance using acquisition, conversion, engagement, revenue, and return-on-investment metrics, and recommend improvements.
  • Collaborate with Product, Brand, and the wider Marketing team to deliver consistent, relevant, and engaging experiences for merchant partners.
  • Test creative, messaging, audiences, and channels to identify effective approaches.
  • Balance multiple priorities while supporting broader acquisition and marketing initiatives when needed.

About the Company

Zip

Interest-free BNPL payments provider internationally

Zip Co provides buy now, pay later (BNPL) services that let people buy things now and pay over time without interest. It operates in markets including Australia, New Zealand, the United Kingdom, the United States, Canada, and Mexico, serving both individual consumers and businesses. Its main products are Zip Pay (for everyday purchases) and Zip Money (for larger expenses). Revenue comes from merchant fees, late fees, and interest on certain products. Zip partners with retailers to offer convenient, transparent payment options that help customers manage their finances, with a focus on simple terms and clear due dates. The company aims to expand globally and grow its market presence by providing flexible, easy-to-use payment solutions that simplify the purchasing process.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Sydney NSW, Australia
Founded
2013

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