Business Development Representative
Firefly
Business Development Representative
Firefly
Emergency response software and hardware for sites
New York, NY (In-Office) · Full-Time
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Firefly exists to solve one of the defining challenges of the modern day: physical safety in the places we work, learn, and live.
Physical safety has relied on a patchwork of disjointed legacy tools. The result is fragmented information, communication gaps, and slower emergency response, making it harder to keep people safe and get help when it matters most.
Firefly is replacing these tools with a unified, AI-native platform that helps organizations understand their environment, coordinate action, and initiate response. We combine intelligent software with a thoughtfully-designed hardware suite to bring consumer-grade experiences to one of the world's largest and most important industries.
As a Business Development Representative at Firefly, you’ll play a foundational role in our go-to-market motion. You’ll spend your time engaging with prospects, discovering and qualifying new sales opportunities, and becoming a true product evangelist.
This is a high-impact role with real ownership. You will own our outbound motion, partnering closely with sales leadership, engineering, and marketing to shape our product roadmap, brand messaging, and sales process.
Run high-volume, personalized outreach sequences across email, phone, and LinkedIn, adapting your approach based on what resonates with target audiences.
Collaborate closely with AEs, engineering, and marketing to share prospect insights and shape the product roadmap.
Help build and refine our outbound messaging and sales cycle frameworks.
Represent Firefly at industry conferences and events, building relationships with safety decision-makers and industry partners.
1–3 years of experience as an SDR or similar customer-facing role.
Experience handling multi-channel, high-volume outbound motions.
Comfortable with cold calling and spending a meaningful part of each day reaching out to new prospects by phone.
Familiarity with sales tools: CRM (Attio), sequencing platforms (Amplemarket, HeyReach, Instantly), LinkedIn Sales Navigator, Clay.
Have prior exposure to SLED (state, local, and education) sales.
Have previous work experience in physical safety or security industry.
Mission-oriented: genuinely motivated by the problem we’re solving and the people we serve. You care deeply about the work and our customers and bring this conviction to your role every day.
Curious, coachable, and comfortable learning fast and experimenting in an early-stage environment.
Exceptional communicator who can engage senior stakeholders.
Genuinely excited to help build and execute the sales motion at a formative stage.
This is an in-office role based in our New York City office.
Studies have shown that women and people from underrepresented groups are less likely to apply for jobs unless they meet every single qualification. If you're excited about this role but your experience doesn't align perfectly with every requirement listed, we encourage you to apply anyway. You may be exactly who we're looking for.
The OTE for this full-time position is $105K – $130K, plus equity and benefits. Actual compensation will depend on factors including job-related knowledge, skills, and experience.
Firefly is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, or any other characteristic protected by law. We are committed to building a team where people from all backgrounds can make an impact. If you require accommodations during the application or interview process, please let your recruiter know.
Firefly sells a safety and emergency response platform to schools, hospitals, hotels, retailers, and workplaces, combining cloud software with connected hardware. Its Ember application handles site mapping, asset and people management, mass communication, roll call, response workflows, EMS integration, and an AI response agent, while its Emergency Readiness Suite adds panic buttons, detection devices, and noise analysis. Staff write response protocols in plain English instead of configuring rules, and the company says a site can be operational within 24 hours of onboarding. Unlike the disconnected alarm, camera, and notification systems most buildings run, it puts detection and coordinated response in one place. Its goal is to shorten response times by giving every site a single operating picture during an incident.
Explore more opportunities at Firefly