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The Hoffman Agency

Global communications and content marketing agency

Senior Account Executive

PR & CommunicationsConfirmed live in the last 24 hours
Full-timeSeoul, South KoreaNo salary listedHybrid

About the Job

Requirements

  • At least 3 years of experience in public relations and/or digital integrated marketing communications, preferably in an agency environment.
  • A strong understanding of and genuine interest in technology and communications.
  • Ability to engage effectively with clients, media, and internal teams.
  • Collaborative mindset and flexibility and maturity for cross-functional teamwork.
  • Interest in sustainable, long-term growth and evolving with a developing team.
  • Proficiency in spoken and written English, including speaking, writing, reading, and listening.
  • Ability to engage international clients through virtual meetings and cross-cultural communication.
  • Experience managing media relations and digital communications.
  • Prior experience working in a public relations and/or digital agency environment.
  • Deep understanding of agency life and the technology media landscape.
  • Strong knowledge of clients’ industries and business goals, and how to align them with strategic communications objectives.
  • Ability to communicate strategic direction clearly to internal teams, clients, and senior stakeholders.
  • Ability to support the growth and development of account teams.
  • Ownership of agency standards in profitability, quality, and business development.
  • Ability to manage timelines, budgets, and key performance indicators.
  • Ability to manage client expectations throughout program planning and delivery.
  • Ability to provide strategic direction while ensuring effective execution by the team.
  • Proactive, solution-oriented approach and confidence managing senior-level client relationships.
  • Skill in developing go-to-market strategies, positioning, and tactical ideas.
  • Communication and consulting skills, including the ability to push back when needed and provide clear, actionable recommendations.
  • Track record of account growth and building client trust.
  • Ability to identify issues early and develop strategic resolutions.
  • Understanding of digital channels and how to integrate them with traditional media.
  • Knowledge of social platforms and content trends.
  • Experience with paid, owned, and earned strategies across campaigns.
  • Adaptability to fast-changing social platforms and ability to apply insights in real time.
  • Ability to advise clients on content marketing and integrated communications.
  • Network of media, analysts, and relevant industry stakeholders.
  • Ability to develop compelling storylines and secure top-tier coverage.
  • Ability to leverage media trends, news-jacking, and partnership opportunities strategically.
  • Experience with advertorials, branded content, and influencer and media collaborations.
  • Strong writing and editing skills in Korean and English, including press releases, bylines, and speeches.
  • Ability to develop executive-level presentations and thought leadership content.
  • Experience developing integrated communications plans and campaign proposals.
  • Ability to work with design teams to produce social content such as quote cards and social posts.

Responsibilities

  • Lead day-to-day execution of public relations programs across multiple accounts.
  • Manage account and project timelines, budgets, and key performance indicators.
  • Drive programs from planning through delivery while managing client expectations.
  • Provide strategic direction and ensure effective execution by the team.

About the Company

The Hoffman Agency

Global communications and content marketing agency

The Hoffman Agency provides communications services including digital content marketing, thought leadership, and traditional PR to help brands stand out and support sales. It creates storytelling-driven campaigns and content, and runs workshops for executives and teams to build internal storytelling capability. It operates globally across Asia, Europe, and the United States, coordinating multi-country campaigns to maintain cohesive messaging across markets. Its cross-border, collaborative approach uses cross-region thinking and content to deliver integrated campaigns, with a focus on storytelling that resonates with journalists and audiences and drives media interest and sales impact.

Company size
201-500
Company stage
Not listed
Total funding
Not listed
Headquarters
San Jose, CA
Founded
1987

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