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LG Ad Solutions

Cross-screen TV reach and measurement platform

Product Manager - Ad Tech/CTV

Full-TimeDeadline 11/30/26
$135k - $220k/yr+ Bonus
Mid
Bachelor's, Master's
Mountain View, CA, USA
Hybrid
ProductProduct Management

About the job

Requirements
  • A bachelor's or master's degree in Business, Computer Science, Engineering, or a related field.
  • At least 3 years of experience in Product Management, ideally within AdTech, DSPs, or Advertising Campaign Management tools.
  • Experience working with cross-functional teams and managing delivery of complex product lifecycles.
  • Strong analytical and problem-solving skills, with the ability to convert insights into product strategy.
  • Experience collaborating with engineering and design teams to deliver scalable solutions.
  • Strong presentation skills and the ability to clearly communicate project roadmaps and status updates to executive and leadership teams.
  • Comfort working across global time zones, including the US, India, and Korea.
Responsibilities
  • Define and execute a clear product vision and roadmap for the TV OS product suite and audience management and media planning tools.
  • Translate business and customer needs into product initiatives that drive measurable outcomes.
  • Define and execute product features to unlock additional revenue or improve efficiency in end-to-end campaign management.
  • Partner with Sales and Account Management leadership to identify opportunities to increase revenue and improve customer experience and efficiency when using internal platforms.
  • Collaborate with Engineering, Sales, Marketing, and Operations to deliver product goals; participate in strategy sessions, product planning, and prioritization calls; lead sprint calls and go-to-market training.
  • Collaborate with UI/UX teams to improve user experience and product usability, including designing user flows.
  • Gather feedback from internal teams, understand challenges, and define product direction for internal projects.
  • Serve as the main point of contact between business and technical teams to ensure alignment and drive products forward.
  • Communicate roadmap updates, feature rollouts, and performance insights to internal stakeholders, and organize training and release sessions.
  • Drive the product lifecycle from planning through launch and adoption.
  • Ensure releases meet performance goals, scalability standards, and user satisfaction metrics; monitor ongoing usage to identify patterns and improvement opportunities.
  • Manage integrations across DSP, reporting systems, and finance and billing tools to support seamless end-to-end media campaign workflows.
Desired Qualifications
  • Experience with ad tech market research, supporting platform product launches, and involvement with partner integrations.
  • Exposure to DSP workflows, APIs, data integrations, and advertisement lifecycle workflows.
  • Experience building or integrating AI-driven or agentic systems that enhance product automation, optimization, or decision-making.
  • Experience using analytics tools such as SQL and Databricks, and product management tools such as Asana, Jira, Figma, Confluence, and PagerDuty.

About the company

LG Ad Solutions helps brands reach audiences across a fragmented TV landscape by combining LG smart TV ad inventory with data-driven insights and Video AI. Its platform provides planning, activation, and measurement for campaigns across connected TVs and digital video using cross-screen signals. It differentiates by offering a single end-to-end solution with LG’s premium CTV inventory and cross-brand deterministic data for both broad reach and granular audiences. The goal is to maximize return on ad spend and show business outcomes from TV advertising through precise targeting and clear measurement.

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

California

Founded

2013

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Simplify's Take

What believers are saying

  • KERV.ai expanded August 2026 into Canada, Europe, Australia, and New Zealand.
  • November 2025 research showed 97% start on Home Screen and 60% advertiser growth.
  • Local CTV data coverage now spans all 210 U.S. markets through CCR Media and AdImpact.

What critics are saying

  • Alphonso's $4.5 billion lawsuit against LG Electronics threatens capital, talent, and strategy.
  • Roku and Samsung Ads keep squeezing LG on self-serve tools and deterministic data.
  • If LG OEM priorities shift, advertisers lose access and LG Ad Solutions becomes marginal.

What makes LG Ad Solutions unique

  • LG webOS home screen gives first-touch inventory across millions of TVs.
  • Its ACR data powers cross-screen targeting, measurement, and local TV audience segments.
  • Interactive CTV formats, from KERV.ai to Social Sync, differentiate premium shoppable ads.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Unlimited Paid Time Off
  • Flexible Work Hours
  • Hybrid Work Options
  • Stock Options
  • Company Equity
  • 401(k) Retirement Plan
  • 401(k) Company Match
  • Wellness Program
  • Mental Health Support

Growth & Insights and Company News

Headcount

6 month growth

3%

1 year growth

12%

2 year growth

13%
MarketScreener
Oct 7th, 2026
LG Ad Solutions and Best Buy Ads connect premium LG TV inventory and retail media.

LG Ad Solutions and Best Buy Ads connect premium LG TV inventory and retail media. Published on 10/07/2026 at 01:00 pm EDT S&P Capital IQ LG Ad Solutions announced a partnership with Best Buy Ads that brings premium inventory across the LG Electronics' TV ecosystem, including the Home Screen, to retail media advertisers in the U.S. through Best Buy Ads. This collaboration marks the first time LG?s Home Screen inventory has been made available through a retail media network. Through this partnership, advertisers can now activate Best Buy Ads audiences across the LG TV ecosystem, connecting retail media and television advertising in a more seamless and accountable way. Consumer electronics brands working with Best Buy Ads can now reach Best Buy's rich first-party shopper audiences on LG Home Screen and CTV Video inventory, creating new opportunities to engage consumers throughout their discovery and purchase journey. By making some of LG?s highest-impact inventory available through retail media buying channels, the partnership unlocks new paths for brands to bring retail media budgets into premium CTV environments. Inventory is transacted programmatically through Magnite, with Best Buy?s closed-loop measurement connecting campaign exposure to sales outcomes. The partnership extends LG Ad Solutions' Own the Outcome measurement framework, introduced at the 2026 IAB NewFronts, by strengthening measurement and attribution in the retail media environment. The offering is available to advertisers immediately. (C) S&P Capital IQ - 2026

The Montreal Gazette
Aug 25th, 2026
KERV.ai expands global partnership with LG Ad Solutions, bringing interactive CTV experiences to New international markets.

KERV.ai expands global partnership with LG Ad Solutions, bringing interactive CTV experiences to New international markets. AUSTIN, Texas - KERV.ai, the leader in video analysis, performance, and monetization, today announced the global expansion of its partnership with LG Ad Solutions, extending KERV.ai's full suite of interactive and commerce-enabled Connected TV (CTV) advertising technology across LG's premium streaming inventory in Canada, Europe, Australia, and New Zealand. Following the companies' successful collaboration in...

LG Ad Solutions
Aug 11th, 2026
LG Ad Solutions named one of America's fastest-growing private Companies on the Inc. 5000 for the second consecutive year.

LG Ad Solutions named one of America's fastest-growing private Companies on the Inc. 5000 for the second consecutive year. * 08/11/2026 Company Ranks Among the Top 200 Advertising, Marketing and PR Companies, Reflecting Continued Growth in Connected TV Advertising MOUNTAIN VIEW, CA, August 11, 2026 - LG Ad Solutions, a global leader in advanced advertising for Connected TV and cross-screen devices, today announced that it has been named to the 2026 Inc. 5000, the annual ranking of America's fastest-growing private companies. This marks LG Ad Solutions' second consecutive appearance on the list, with the company ranking among the top 200 businesses in the Advertising, Marketing and PR category. "Being named to the Inc. 5000 for a second year in a row reflects the strength of a business built around creating value through engagement," said Michael Hudes, CEO of LG Ad Solutions. "That starts with helping audiences discover what to watch and helping brands translate those moments into measurable, accountable outcomes. LG is uniquely positioned at the start of that journey, where discovery begins, and decisions are made. This recognition is a testament to the clarity of our vision and the extraordinary team turning it into sustained growth." LG Ad Solutions' growth reflects the expanding role of the Smart TV Home Screen at the start of the viewing journey, where audiences discover content and decide what to watch. Through the global reach of LG Smart TVs and cross-screen capabilities, LG Ad Solutions helps advertisers connect moments of discovery and engagement to measurable outcomes. This year's Inc. 5000 recognizes a new class of companies redefining what growth looks like. From AI and advanced manufacturing to healthcare, consumer products, and professional services, these businesses are expanding their impact, creating jobs and proving that entrepreneurial ambition continues to fuel the U.S. economy. Among the 5,000 companies on the list, the median three-year revenue growth rate was 130%, and those companies have collectively added more than 627,208 jobs to the U.S. economy over the past three years. For the full Inc. 5000 list, honoree company profiles, and a searchable database by industry and location, please visit: www.inc.com/inc5000. "Every company on the Inc. 5000 has a story of perseverance, smart decision making, and a refusal to sit still," says Mike Hofman, editor-in-chief of Inc. "Their growth reflects more than strong financial performance-it reflects creativity, resilience, and the customer focus required to build companies that make a lasting impact. We congratulate all honorees on this significant achievement." Inc. 5000 List Methodology Companies on the 2026 Inc. 5000 are ranked according to percentage revenue growth from 2022 to 2025. To qualify, companies must have been founded and generating revenue by March 31, 2022. They must be U.S.-based, privately held, for-profit, and independent - not subsidiaries or divisions of other companies - as of December 31, 2025. (Since then, some on the list may have gone public or been acquired.) The minimum revenue required for 2022 is $100,000; the minimum for 2025 is $2 million. As always, Inc. reserves the right to decline applicants for subjective reasons. About LG Ad Solutions LG Ad Solutions is a global leader in advanced advertising for Connected TV and cross-screen devices, driven by its mission to create meaningful connections between brands and their audiences. With a vast network of award-winning LG Smart TVs worldwide, LG Ad Solutions offer advertisers and content creators unparalleled scale, reach, and personalized precision on the largest screen in the home. About Inc. Inc. is the leading media brand and playbook for the entrepreneurs and business leaders shaping its future. Through its journalism, Inc. aims to inform, educate, and elevate the profile of its community: the risk-takers, the innovators, and the ultra-driven go-getters who are creating the future of business. Inc. is published by Mansueto Ventures LLC, along with fellow leading business publication Fast Company. For more information, visit www.inc.com.

Los Angeles Times
Jul 6th, 2026
Backend AI, frontend soul: the future of omni-channel marketing.

Backend AI, frontend soul: the future of omni-channel marketing. See how AI compresses creative development cycles from months to days, while humans remain the ultimate guardrails for taste, strategy, and trust. July 6, 2026 10:07 AM PT In this LA Times Studios panel at Cannes Lions 2026, host Anna Magzanyan, President of LA Times Studios & NantGames, sits down with Elizabeth Beringer, President of Real Chemistry Media; Dr. Rukmini Iyer, Corporate Vice President, Content, Commerce & Monetization at Microsoft; and Xhemile Poley, VP, Global Head of Events at LG Ad Solutions, to tackle a defining challenge for modern marketers: audiences no longer experience brands in one place - they move fluidly across platforms, channels, devices, events, and communities, and they expect every interaction to feel intentional. The conversation explores why consistency of meaning matters more than consistent logos and templates, using brands like Dove as an example of how a clear brand purpose can evolve creatively over time. The panelists discuss when to stay consistent versus push boundaries, why authenticity often outperforms polished perfection, and how breaking down internal silos creates more connected customer experiences. They also explore how AI is reshaping the way brands create, personalize, and deliver experiences - connecting channels, versioning creative, and reducing development cycles from months to days - while humans remain essential for strategy, creativity, taste, and trust. Finally, they look ahead to a future where AI becomes both an intermediary and a new audience for brands, changing how companies are discovered, evaluated, and ultimately chosen.

AffPapa
Apr 10th, 2026
Tony Marlow appointed as CMO at Genius Sports.

Tony Marlow appointed as CMO at Genius Sports. Added: April 10, 2026 In an effort to improve its position as an integral service provider, Genius Sports has announced the appointment of Tony Marlow as chief marketing officer (CMO). Marlow brings extensive experience in the advertising and media field, and he's set to lead Genius in its growth strategy of combining live sports data, media distribution, advertising platforms, and betting solutions. Marlow commented on the appointment: "I'm thrilled to join as CMO at such an exciting juncture. The live moment economy is here, and the sports category can now deliver even more value to fans and brands by helping them engage during the moments that matter most. That creates value across the entire ecosystem while delivering a better experience for fans. Genius has built the infrastructure to make that possible. Our opportunity now is to bring that to the market in highly visible ways." Most recently, Marlow served as CMO at LG Ad Solutions, and prior to that, he was the CMO at Integral Ad Science and Data Axle. Mark Locke, CEO of Genius Sports, added: "As the industry converges across data, media, betting, and advertising, our focus is on scaling that platform globally. Tony's appointment strengthens our leadership team and our ability to execute against that vision and accelerate growth across the business." The new CMO will focus on the company's global expansion efforts across leagues, federations, broadcasters, streamers, operators, and advertisers.