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Siete Family Foods

Grain-free Mexican-inspired foods for health

Senior Sales Manager - Target

Account ManagementConfirmed live in the last 24 hours
Full-timeMinneapolis, MN, USANo salary listed

About the Job

Requirements

  • At least 5 years of relevant selling experience is required; direct selling experience with Target and Walmart is preferred.
  • Prior experience in consumer packaged goods food or beverage is required.
  • Experience with retail or grocery relationships, brokers, and distributors is required.
  • Strong knowledge of syndicated data platforms such as SPINS, Nielsen, or Circana is required; experience with Target systems is preferred.
  • Willingness to travel up to 15% and attend trade shows is required.

Responsibilities

  • Lead sales with Target across all Siete temperature states and categories.
  • Create strategies, plans, and selling stories to support Siete’s distribution goals with every shelf revision and transition.
  • Ensure Siete’s shelf placement supports brand awareness goals and maximizes on-shelf availability.
  • Build and execute a competitive promotion and display strategy that achieves Siete’s net revenue goals and drives Target’s category performance.
  • Partner with Siete Shopper Marketing to create a Roundel plan that supports Siete’s and Target’s business goals.
  • Own the sales order forecast and work with Sales Planning and Demand Planning to measure progress to plan.
  • Represent and advocate internally for Target’s needs, aligning them with Target’s evergreen growth pillars of wellness, newness, and seasonal moments.
  • Develop, maintain, and elevate relationships with Target team members.
  • Manage customer trade spend within annual spending guidelines.
  • Partner with Target procurement to minimize out-of-stocks and ensure display readiness.
  • Monitor broker performance against annual objectives and develop broker representatives into brand experts.
  • Coordinate with Siete cross-functional leaders and event planners to represent Siete in large Target meeting formats, including visits to Siete headquarters, Target’s Innovation Collective, and other high-level meetings.
  • Analyze and report on market conditions, promotion execution, customer issues, and competitive intelligence.
  • Represent Siete at industry conferences and trade events.

Desired Qualifications

  • Direct selling experience with Target and Walmart.
  • Experience with Target systems.

About the Company

Siete Family Foods

Grain-free Mexican-inspired foods for health

Siete Family Foods makes grain-free Mexican-inspired foods. It focuses on tortillas, tortilla chips, taco shells, dips, sauces, and seasonings, plus apparel and recipes, to serve health-conscious customers and those with dietary needs. Its products work by using grain-free ingredients suitable for keto and low-carb diets, offering substitutes for traditional Mexican staples. The company sells direct-to-consumer through sietefoods.com and also distributes through retail and wholesale partners. Compared with competitors, Siete emphasizes a family-owned, values-driven approach and a direct-to-consumer model that highlights grain-free, keto-friendly options with a broad brand ecosystem (recipes and apparel) to build loyalty. Its goal is to provide tasty, health-conscious Mexican foods that fit grain-free and other diet preferences while expanding access through online and retail channels.

Company size
51-200
Company stage
Acquired
Total funding
$90M
Headquarters
Austin, TX
Founded
2014

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