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General Mills

Manufactures and distributes packaged foods

Foodservice Account Executive

Field SalesUpdated on Nov 12
Full-timeSalt Lake City, UT, USA

About the Job

Requirements

  • A high school diploma or GED and 2 years of relevant sales experience are required.
  • Experience with distributor partnerships or working in a distributor organization is required.
  • Experience using Microsoft Office tools is required.
  • Applicants must be self-motivated and able to maintain their workload from a remote office.
  • Applicants must have a demonstrated track record of consistently meeting or exceeding sales targets.
  • Applicants must understand the sales call process and be able to close deals efficiently.
  • Familiarity with General Mills products is required.
  • Applicants must be currently authorized to work in the United States; General Mills will not sponsor applicants for a U.S. work visa.
  • Applicants must meet the minimum age qualification of 18 years.

Responsibilities

  • Develop a deep understanding of customers and the business to identify and act on growth opportunities.
  • Lead sales planning and execution for assigned distributors and operators.
  • Use Salesforce daily to track pipeline, manage relationships, and drive execution.
  • Influence distributor sales teams to prioritize and sell General Mills products.
  • Create and implement customized marketing programs for accounts within the territory.
  • Execute local sales programs outlined by Distributor and Non-Commercial National Account Executives.
  • Launch new products and sales initiatives with operators and distributor partners in the territory.
  • Manage and maximize return on investment for territory budgets, including travel and entertainment, distributor, and operator budgets.
  • Negotiate and execute distributor marketing agreements through joint business planning focused on pay-for-performance and mutually beneficial outcomes.
  • Frequently communicate key business updates to the Region Manager and contribute to trade budget planning.
  • Leverage Salesforce, Operator Volume Data, and Bid Tool Data to identify and close new opportunities.
  • Meet or exceed the goal of 10 in-person sales visits per week.
  • Create and work at least 74 unique, pre-planned operator opportunities per fiscal half; identify and align them with the Region Manager and load them before the half begins.
  • Achieve the assigned territory volume growth target.
  • Ensure at least three distribution interactions per distributor per fiscal half, including one Joint Business Plan Meeting and at least two additional interactions such as a General Sales Meeting, District Sales Meeting, Culinary Meeting, or Product Training.
  • Use General Mills data sources to identify additional territory opportunities.
  • Collaborate with cross-functional peers across the North America Foodservice segment to grow the business.
  • Build rapport and credibility with external partners to achieve shared goals.
  • Lead distributor and industry events, including distributor food shows, industry expos, and distributor sales meetings.
  • Demonstrate product knowledge to operators through at-home and on-site sample preparation and baking across all product platforms.

Desired Qualifications

  • Relevant foodservice sales experience in a food manufacturing company.
  • A bachelor's degree.
  • Operator experience.
  • Project leadership, trade management, or marketing program negotiation experience.

About the Company

General Mills

Manufactures and distributes packaged foods

General Mills is a global food company that manufactures and sells a wide range of packaged foods. Its products include cereals (like Cheerios), baking and ready-to-eat mixes (Betty Crocker, Pillsbury), ice cream (Haagen-Dazs), and pet foods (Blue Buffalo). The company distributes these products through grocery stores and online retailers and supports its brands with targeted advertising. Its food lines reach households, families, and pet owners alike. General Mills differentiates itself through a broad, well-known portfolio, a commitment to quality and sustainability, responsible sourcing, and community involvement, which helps build customer trust. Its goal is to provide tasty, nutritious foods while making a positive impact on people, communities, and the environment.

Company size
Not listed
Company stage
IPO
Headquarters
Minneapolis, MN
Founded
1928

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