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Nobull

Direct-to-consumer high-performance athletic footwear and apparel

Senior Copywriter

Copywriting & Creative WritingConfirmed live in the last 24 hours
Full-timeBoston, MA, USA$85k - $120k /yrIn-person

About the Job

Requirements

  • Five to eight years of professional copywriting experience spanning brand, marketing, advertising, agency, or in-house creative teams.
  • A strong portfolio showing range in brand storytelling, commercial copy, integrated campaigns, and consumer communications.
  • Experience writing for eCommerce and customer relationship management, including product detail pages, product listing pages, site content, email campaigns, and promotional messaging.
  • Experience partnering with designers, creative teams, and cross-functional stakeholders.
  • An understanding of how effective copy balances brand storytelling, consumer connection, and business impact.
  • Ability to take feedback, contribute perspective, and advocate for strong creative decisions.
  • Ability to manage multiple priorities in a fast-moving environment.

Responsibilities

  • Develop compelling copy for integrated campaigns, product launches, customer relationship management, paid media, social media, web, eCommerce, and brand initiatives.
  • Partner with Creative, Marketing, Product, and other cross-functional teams to translate business objectives into clear, impactful consumer messaging.
  • Own copy development from concept through execution, including messaging frameworks, headlines, product positioning, and final deliverables.
  • Collaborate with the Senior Manager, Copy, and broader creative team to concept, refine, and deliver work.
  • Help apply and evolve NOBULL’s voice, ensuring each communication is intentional and consistent with the brand.
  • Provide thoughtful feedback and quality-assurance support to ensure copy meets a high creative standard.
  • Manage multiple projects and priorities with a high degree of ownership, making decisions independently when appropriate and collaborating when needed.
  • Contribute to a strong creative culture by sharing perspective, collaborating with teammates, and championing clear, consumer-first storytelling.

Desired Qualifications

  • A versatile writing approach that spans big-picture campaign thinking and high-volume everyday marketing needs.

About the Company

Nobull

Direct-to-consumer high-performance athletic footwear and apparel

NOBULL designs and sells high-performance athletic footwear and sportswear through a direct-to-consumer model. Their trainers, lifters, runners, and accompanying apparel are built for durability, lightweight feel, and strong grip to support high-intensity activities like CrossFit, tennis, and running. The products are sold primarily via nobullproject.com, which lets the brand control pricing and customer experience while maintaining a direct relationship with buyers. Unlike competitors, NOBULL emphasizes product quality and performance and strengthens its appeal with a community vibe—sharing inspirational stories from its team of athletes. The company’s goal is to grow as a trusted, athlete-focused brand by delivering reliable gear and cultivating a devoted customer base through direct engagement.

Company size
201-500
Company stage
Late Stage VC
Total funding
$312M
Headquarters
Boston, MA
Founded
2014

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