Growth Marketing Manager - UK

Job Description

We are looking for an experienced Growth Marketing Manager to drive customer acquisition, engagement, and retention across multiple channels. This role requires a highly analytical and creative marketer who can balance brand building with performance marketing execution, leveraging data to optimise the full customer funnel.

Key Responsibilities

Growth & Performance Marketing

• Own and scale multi-channel acquisition strategies (paid search, paid social, display, affiliates, partnerships), as well as test new marketing channels and tactics across traditional and digital channels

• Manage and optimise search and paid social campaigns (Meta, Reddit, TikTok, etc.)

• Continuously test, measure, and improve campaign performance (CAC, LTV, ROAS)

Brand & Integrated Marketing

• Develop and execute brand campaigns that increase awareness and trust

• Ensure consistent messaging across all marketing touchpoints

• Collaborate with creative teams to produce high-performing assets

Social Media & Content

• Lead organic and paid social media strategy

• Build and engage Fixter’s online communities

• Work with content agencies to develop SEO-driven and social-first campaigns

CRM & Lifecycle Marketing

• Own CRM strategy (email, SMS, push notifications)

• Build lifecycle journeys to improve conversion, retention, and reactivation

• Segment audiences and personalise communications

Analytics & Data

• Use tools like Google Analytics, CRM platforms, and BI tools to track performance

• Develop dashboards and reporting frameworks

• Translate data into actionable growth insights

Experimentation & Optimisation

• Run A/B or MV tests across landing pages, creatives, and channels

• Optimise conversion funnels and user journeys

• Identify new growth opportunities and channels

Qualifications

Experience

• 5+ years in growth marketing, performance marketing, or digital marketing roles

• Proven track record of scaling customer acquisition in a high-growth environment (startup/scale-up preferred)

• Automotive experience an advantage but not vital

Core Skills

• Strong experience in:

  • Performance marketing (Google Ads, paid social)

  • Brand marketing campaigns

  • Social media strategy (organic + paid)

  • CRM / lifecycle marketing tools (e.g., Active Campaign, Salesforce)

  • Analytics & reporting (Google Analytics, Hotjar, etc.)

• Deep understanding of marketing funnels, attribution models, and KPIs

Technical & Analytical

• Data-driven mindset with strong analytical skills

• Experience with A/B testing and experimentation frameworks

• Comfortable working with marketing tech stacks and automation tools

Soft Skills

• Strategic thinker with hands-on execution ability

• Strong communication and cross-functional collaboration skills

• Entrepreneurial mindset with a bias for action

Nice to Have

• Experience in automotive, marketplace, or mobility sectors

• Experience in scaling D2C or two-sided marketplace businesses

• Familiarity with SEO and content marketing

Additional Information

What Success Looks Like

• Sustainable growth in customer acquisition at target CAC

• Improved conversion rates across the funnel

• Increased customer retention and lifetime value

• Strong brand presence in the UK market

Why Join Fixter

• Be part of a fast-growing company transforming a £13bn automotive services market

• Work in a data-driven, tech-enabled environment

• Opportunity to make a measurable impact on growth and customer experience

• Backed by a global automotive leader (Renault Group)

• Opportunity for career growth and development as Fixter expands across Europe

• Collaborative, inclusive work culture with a focus on employee well-being and satisfaction.