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Guidewire

Cloud-based SaaS platform for P&C insurers

Director of Competitive Intelligence

Product MarketingConfirmed live in the last 24 hours
Full-timeSan Mateo, CA, USAHybrid

About the Job

Requirements

  • At least 10 years of B2B software experience in competitive intelligence, product marketing, strategy, or a related field.
  • Ability to build and scale competitive intelligence programs and create field-ready enablement content such as battlecards and objection handlers.
  • Ability to synthesize macro market trends for board-level narratives and conduct deep competitor analysis on specific deals.
  • Strong executive communication skills for briefing C-level leaders and defending a clear point of view under pressure.
  • Strong analytical skills and comfort working with qualitative interview data and quantitative data such as win/loss statistics and pipeline metrics.

Responsibilities

  • Build and lead the competitive intelligence program.
  • Design and execute a company-wide competitive intelligence program, establishing processes for competitor monitoring, trend tracking, and insight surfacing using dynamic, AI-augmented competitive intelligence tools.
  • Create field-ready enablement content, including battlecards, playbooks, and value narratives tailored by persona and segment, and partner with Sales Enablement to incorporate the content into training and coaching.
  • Lead a structured win/loss program to capture deal data, analyze winning and losing patterns, and translate findings into actionable insights and performance dashboards for go-to-market and Product leadership.
  • Partner with Product and Strategy to inform the roadmap, anticipate market shifts, provide clear points of view on competitor strategies and capabilities, and contribute to executive and board-level strategic narratives.
  • Coach and prioritize work for a small competitive intelligence/product marketing team, act as a player-coach on critical deals, and promote ethical, high-quality competitive intelligence practices across the company.

Desired Qualifications

  • Experience in complex enterprise software markets, with an understanding of multi-stakeholder buying cycles.
  • Familiarity with modern competitive intelligence tools and workflows such as Crayon and Klue, and AI-assisted signal collection.

About the Company

Guidewire

Cloud-based SaaS platform for P&C insurers

Guidewire provides software for the property and casualty (P&C) insurance industry. Its platform is a cloud-based suite that helps insurers run core operations such as underwriting, policy administration, billing, and claims, with added analytics and AI features. Customers subscribe to the software as a service (SaaS) and pay for cloud access, implementation, and ongoing support. The company differentiates itself by its deep specialization in P&C, a large number of successful implementations (about 1,600), a track record of industry recognition (awards and a strong position in Gartner’s Magic Quadrant for P&C Core Platforms in North America), and an integrated set of digital, core, analytics, and AI tools designed to modernize insurers’ core systems. Its goal is to help P&C insurers modernize their technology, improve customer experiences, and grow their businesses through a cloud-based platform.

Company size
1,001-5,000
Company stage
IPO
Headquarters
San Mateo, CA
Founded
2001

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