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Dentsu

Marketing analytics and digital advertising solutions

Commercial Manager

Business OperationsPosted on Nov 9
Full-timeLondon, UKNo salary listed

About the Job

Requirements

  • At least 6 years of professional experience, including experience in a role demonstrating commercial awareness and analytical skills.
  • Strong academic performance demonstrating exceptional financial and numerical literacy.
  • Full qualification with ACCA, CIMA, or ACA.
  • Commercial awareness, a desire to develop further in this area, and an interest in the media industry.
  • Strong analytical skills, excellent Excel skills, the ability to assimilate large volumes of data, and a rigorous, meticulous approach.
  • Strong verbal and written communication skills.
  • Ability to plan and coordinate multiple projects simultaneously and meet deadlines.
  • Ability to work with colleagues and clients across levels and markets.

Responsibilities

  • Support the Commercial Director and the four pillars—Supply Side Management, Trading, Investment Management, and Content—as well as other stakeholders, to refine and implement commercial strategy and deliver current and new revenue streams.
  • Support profitable growth, risk mitigation, and growth across new and existing client business, primarily for Global Media Clients and pitches.
  • Partner with the Commercial Lead to design and execute the commercial and growth strategy for an existing account.
  • Collaborate with the Client Leadership team to manage scope of work and develop costings for out-of-scope work.
  • Coordinate with client and commercial leads across global and local market teams to prepare and analyse fee calculations before submission to the client.
  • Manage the annual Performance Related Fee calculation process.
  • Ensure contractual reporting requirements are delivered accurately and on time.
  • Prepare ad hoc analyses and reports for the Commercial Lead and/or Client Teams.
  • Liaise directly with client procurement teams and occasionally act as the primary point of contact.
  • Manage the client profit and loss and facilitate discussions with client leads to identify opportunities to improve profitability.
  • Monitor and review aged debt reports.
  • Oversee Analyst contributions on selected projects.
  • Collaborate with the Commercial Lead to design and implement the commercial strategy for new-business pitches.
  • Lead interactions with local market teams to prepare detail for fee proposals, including drafting market briefings, responding to market questions, analysing market submissions, consolidating submissions into fee and profitability summaries for internal approval, and submitting proposals to clients; identify and resolve issues with Director support.
  • Question market submissions, push back, and make suggestions to help ensure fee proposals are profitable and competitive.
  • Work with the Commercial Lead on commercial considerations for pitches.
  • Draft concise commercial summaries, including fee proposals, for internal approval.
  • Serve as a key point of contact on finance and commercial matters, often working to tight deadlines.
  • Manage Analyst input on most pitches.
  • Drive process improvement for new-business pitches and existing clients.
  • Work on internal projects within the dentsu Media Commercial team.

Desired Qualifications

  • Media experience.

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
1901

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