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Herbalife

Global health products with coach network

Content Manager

Copywriting & Creative WritingConfirmed live in the last 24 hours
Full-timeUxbridge, UKNo salary listed

About the Job

Requirements

  • A degree in Marketing, Communications, Journalism, English, or a related field is required.
  • At least 5 years of experience in content creation, copywriting, content management, brand marketing, or campaign management is required.
  • Outstanding writing, editing, and storytelling skills are required.
  • Experience with digital channels, websites, and social media platforms is required.
  • A strong understanding of content performance, search engine optimization, and digital content best practices is required.
  • The ability to simplify complex information and communicate it effectively to different audiences is required.
  • Strong project management and stakeholder management skills are required.
  • Attention to detail and the ability to manage multiple projects simultaneously are required.
  • Fluent English communication skills are required.

Responsibilities

  • Create content for web, social media, email, product pages, events, and campaigns.
  • Develop product and brand storytelling aligned with the company's voice and business objectives.
  • Translate scientific, health, and nutrition information into clear, consumer-friendly content.
  • Script content for videos, training materials, and podcast-style formats.
  • Maintain and evolve brand voice and tone-of-voice guidelines.
  • Collaborate with designers, marketers, and content creators to deliver integrated campaigns.
  • Manage content workflows from briefing through creation, review, approval, and localization.
  • Monitor content performance and use insights to optimize effectiveness.
  • Conduct content audits and ensure content remains accurate, relevant, and up to date.
  • Manage relationships with freelance copywriters and external agencies.
  • Own website content and influence customer journeys through company-owned platforms for the business opportunity, brand credibility, science, and product ranges.

Desired Qualifications

  • Experience in health, wellness, nutrition, fast-moving consumer goods, or consumer brands is advantageous.
  • Experience working with podcasts or video content is advantageous.

About the Company

Herbalife

Global health products with coach network

Herbalife is a global health and wellness company that sells nutrition products and supports customers through a network of Herbalife Distributors who provide coaching and community. The products include nutrition and weight-management items designed to support daily wellness, often used as supplements or meal replacements. Distributors work with customers to set goals and provide guidance, creating a direct-to-consumer experience with personal coaching and a sense of community. The company differentiates itself by combining science-backed products with a structured coaching model and a large direct-selling network, public sponsorships, and a strong focus on community initiatives. Herbalife aims to help people live balanced lives by improving health and well-being, while also offering individuals an opportunity to build a business and grow personally through its distributor network and global reach.

Company size
10,001+
Company stage
IPO
Headquarters
Gurgaon, India
Founded
1980

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