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Klick

Marketing and commercialization for life sciences

VP Media Strategy and Planning

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timePhiladelphia, PA, USANo salary listedHybrid

About the Job

Requirements

  • 14–18 years of media strategy and planning experience in healthcare, pharmaceutical, or life sciences advertising, with a track record of building and leading high-performance media teams.
  • Demonstrated expertise in integrated media strategy across paid, owned, and earned channels, including digital, broadcast, print, and emerging media, with deep knowledge of pharma audience targeting and compliance requirements.
  • Proven track record of managing senior client relationships, presenting media strategy and performance recommendations at the C-suite level, and growing media accounts through strategic counsel.
  • Strong client relationship skills across a broad portfolio, with the ability to read the room and adapt your approach to the account.
  • Experience building media capabilities, establishing planning methodologies, and developing team talent to create a differentiated media practice within an agency context.
  • Strong analytical acumen with expertise in media measurement, attribution modeling, and marketing mix optimization, with the ability to translate data into strategic business insight.

Responsibilities

  • Lead Klick's media strategy and planning capabilities, defining the investment philosophy, channel frameworks, and audience architecture that drive client business outcomes.
  • Build and develop a high-performing media strategy team, cultivating analytical depth, strategic thinking, and cross-channel expertise at senior levels.
  • Own C-suite client relationships for media strategy, serving as a trusted advisor on investment strategy, audience planning, and omni-channel integration.
  • Drive media measurement and planning innovation by championing advanced analytics, data partnerships, and attribution approaches that demonstrate media ROI.
  • Transform Klick's media planning discipline by defining future-state capabilities, technology investments, and operational models that scale planning quality across the portfolio.

Desired Qualifications

  • Demonstrated thought leadership through speaking engagements, publications, or industry recognition.
  • Experience leading through organizational transformation and change management.
  • MBA or advanced degree in a related field.
  • Experience with emerging technologies and their application to marketing and communications.
  • Comfort and enthusiasm for using AI as a regular part of how work gets done.

About the Company

Klick

Marketing and commercialization for life sciences

Klick Health is a marketing and commercialization partner for the life sciences industry. It offers services such as marketing, advertising, medical communications, and patient engagement for pharmaceutical, biotechnology, and medical device companies. Klick Health works by delivering integrated solutions that help clients bring new products to market and maximize their commercial success, using data analytics and technology to shape strategies and measure impact. The company differentiates itself through its industry focus on life sciences, its end-to-end services, and its data-driven approach, along with a global expansion beyond strong North American presence. Its goal is to help clients launch products effectively and grow their market impact, while extending its global reach to serve clients worldwide.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Toronto, Canada
Founded
1997

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