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Texas Instruments

Makes analog and embedded chips in its own plants

Product Marketing Engineer - High-Speed Converters

Product MarketingConfirmed live in the last 24 hours
Full-timeDallas, TX, USANo salary listedIn-person

About the Job

Requirements

  • A Bachelor's degree in Electrical Engineering or a related field of study.
  • At least 3 years of relevant experience in Product Marketing, Sales, Applications, Systems, Test, or Validation.
  • Ability to establish strong relationships with key stakeholders internally and externally.
  • Strong verbal and written communication skills.
  • Ability to quickly learn new systems and processes.
  • Strong interpersonal, analytical, and problem-solving skills.
  • Ability to work in teams and collaborate effectively with people in different functions.
  • Ability to take initiative and drive for results.
  • Strong time management skills to enable on-time project delivery.

Responsibilities

  • Develop business plans, marketing strategy, and forecasts for assigned product lines.
  • Maintain current status of customer requirements for existing and future products.
  • Identify, evaluate, and recommend marketing opportunities consistent with product line objectives.
  • Drive DINs to DWINs to grow NR while maintaining profitability.
  • Maintain close relationships with top customers and the respective account managers to understand opportunities.
  • Develop product positioning and messaging that differentiates products in the market, including identifying adjacent markets and customers.
  • Plan, manage, and execute all marketing activities during the lifecycle of a new product, including pre-RTM, at RTM, and post-RTM.
  • Review the competitive landscape and build strategies to address gaps.
  • Interface with customers and TI field sales and applications teams to support DINs.
  • Follow up weekly and monthly on opportunities, including price escalations, customer visits, and sampling activity.
  • Collaborate and communicate product strategies effectively to cross-functional teams on pricing, campaigns, internet marketing, and launches.

About the Company

Texas Instruments

Makes analog and embedded chips in its own plants

Texas Instruments designs and makes analog and embedded processing chips, the basic parts inside cars, factory equipment, data centers, and consumer electronics, and it sells one of the broadest chip catalogs in the industry. In 1958, its engineer Jack Kilby built the first integrated circuit, the building block of modern electronics, and later won a Nobel Prize for it. Its analog chips regulate power and convert signals such as sound and heat into data, while its microcontrollers act as small built-in computers, and TI earns money selling both to device makers. It also makes the graphing calculators many students use in math class. Texas Instruments was founded in 1930 and is based in Dallas, Texas.

Company size
10,001+
Company stage
IPO
Headquarters
Dallas, TX
Founded
1930

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