Overview

This role is part of the Business Intelligence team, a centralized function supporting the broader organization through data-driven insights and analysis. The position carries meaningful ownership and accountability, reports to the Manager of Business Intelligence, and is responsible for delivering decision-grade reporting, partnering with stakeholders on KPIs and analytical solutions, improving data quality in collaboration with Data Engineering, and leading self-service BI communications and training.

Key Responsibilities

Design, develop, and maintain Power BI dashboards and data models supporting business functions
Partner with business stakeholders to gather requirements, define KPIs, and translate them into actionable reporting solutions
Ensure data accuracy and consistency by validating source data, monitoring report outputs, and documenting assumptions and definitions
Collaborate with Data Engineering to define analytical requirements and contribute to the design of optimized data models and transformation logic
Support self-service BI users through communications, collateral, and training materials
Document KPI definitions, data lineage, and reporting assumptions to support consistency and self-service analytics
Identify opportunities to automate manual reporting processes and improve refresh reliability

Required Skills and Qualifications

Experience in business intelligence, analytics, or data roles
Proficiency in SQL, including techniques such as CTEs and window functions for dataset manipulation
Familiarity with dimensional data modeling and data warehouse concepts
Proficiency in Power BI (DAX, data modeling, Power Query, and dashboard design) or other visualization tooling
Excellent ownership, problem-solving, communication, and time management skills with the ability to work independently on multiple projects
Experience collaborating across technical and business teams; ability to translate analytical findings into business insights

Preferred Skills and Qualifications

Experience with SMS/Text Servicing or CPaaS platforms is a plus
Experience with Payments Services is a plus
Experience working with CRM and marketing automation data sources (e.g., Salesforce, HubSpot)

General Duties and Expectations

Adhere to the Company's Code of Conduct/Ethics
Create and maintain effective working relationships with other Company employees
Ability to multi-task, prioritize, and manage time effectively
Project a professional and appropriate Company image in all dealings with clients, vendors, business partners, and visitors
Ensure security of information in all matters pertaining to company, client, and consumer information
Contribute to the professional culture within the office and the company overall

About Solutions by Text

Solutions by Text (SBT) was founded with the mission to deliver impactful conversational messaging and convenient payment solutions. Built on wireless carriervindustry best practices, SBT is the only compliance-first provider of enterprise texting solutions in the market. More than 1,400 consumer finance organizations, including leading brands in auto finance, banking and lending, trust SBT to ensure convenient, effective, and compliant relationships with their millions of consumers. SBT is headquartered in Princeton, NJ with remote teams and offices throughout the United States.

Game-changing Technology Built for Growth

Solutions By Text (SBT) is changing the way highly regulated businesses engage, interact and transact with customers via their mobile devices. Since adding its first customer, SBT has quickly become the leading text provider to consumer finance companies and various other regulated industries. Recognized as part of the Inc. 5000 fastest growing companies as well as Best Places to Work, SBT continues to evolve and expand through the addition of great employees who desire an exciting, collaborative culture.

Solutions By Text is committed to promoting the values of diversity and inclusion throughout the business. Whether it is through recruitment, retention, career progression or training and development, we are committed to improving opportunities for people regardless of their background or circumstances.

About the company

Solutions by Text (SBT) offers text messaging and payment solutions tailored for consumer finance. Through its FinText platform, enterprise financial services companies can send compliant, real-time text messages to customers for payment reminders, collections, and support. SBT operates on a B2B model, charging clients for access to its messaging platform and services, and supports over 800 businesses in the consumer finance sector and other regulated industries. The company differentiates itself with a compliance-first approach that focuses on regulatory requirements in financial services. Its goal is to help financial institutions engage with customers efficiently while meeting regulatory standards and improving payments and customer service.

Company Size

201-500

Company Stage

Growth Equity (Venture Capital)

Total Funding

$145M

Headquarters

Addison, Texas

Founded

2008

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Simplify's Take

What believers are saying

March 31, 2026 SFMC access exposes SBT to 150,000 Salesforce customers.
November 10, 2025 first live RCS customer proves branded messaging beyond standard SMS.
2026 Inc. 5000 ranking and 189 employees show growth and hiring momentum.

What critics are saying

TCPA class actions can stack $500-$1,500 per text; one bad campaign destroys margins.
Salesforce and REPAY can compress SBT into a feature, forcing price cuts by 2027.
Consumer finance depends on regulated lenders; delinquencies or consent failures can freeze volume fast.

What makes Solutions by Text unique

SBT owns compliance-first texting for consumer finance, anchored by TCPA and CFPB workflows.
March 31, 2026 Salesforce Marketing Cloud integration embeds FinText inside Journey Builder.
January 6, 2026 Triple Play Pay added PayFac orchestration, ACH, cards, and wallets.

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Benefits

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

1 year growth

-1%

2 year growth

Associated Press

Jul 16th, 2026

REPAY partners with SBT to enable compliant text-based payments for financial services

REPAY Holdings Corporation and SBT have announced a strategic partnership to enable financial service providers to coordinate consumer communications and receive payments via text message. The collaboration ensures compliance with carrier requirements and industry regulations including TCPA, FDCPA, and CFPB guidelines. SBT's FinText platform combines messaging, embedded payments, compliance governance, and performance intelligence. REPAY's integrated payment technology reflects payment status and details in customer management systems in real time, reducing the risk of late payments whilst enhancing operational efficiencies. The partnership aims to help financial institutions accelerate revenue by delivering compliant, secure payment experiences through text messaging. This approach reduces friction in the payment process and minimises the need for live agent assistance, giving consumers greater flexibility in how they make payments.

MarTech Cube

Apr 1st, 2026

Solutions by Text embeds FinText platform into Salesforce Marketing Cloud.

Solutions by Text embeds FinText platform into Salesforce Marketing Cloud. Search. New integration enables enterprise organizations to deliver compliant SMS, MMS, and RCS messaging from within Journey Builder, helping marketers orchestrate campaigns and two-way customer conversations that drive consumer actions. Solutions by Text (SBT) today announced the integration of its FinText(TM) platform and compliant-first messaging capabilities with Salesforce Marketing Cloud (SFMC). This integration allows organizations that run on Salesforce to send compliant SMS, MMS, and RCS messaging directly within Journey Builder, unifying omnichannel campaigns and compliance-focused mobile messaging in a single environment for improved conversion. The new integration lets SFMC users take advantage of SBT's compliant messaging templates and automated workflows from within Journey Builder. Now, sending messages to consumers on mobile devices can happen alongside email, social, and other channel outreach without leaving Salesforce. Businesses can now plan, launch, and optimize customer journeys in one place. Salesforce's SFMC serves more than 150,000 organizations worldwide, including many Fortune 500 companies. It enables marketers to design and automate cross-channel journeys, segment and personalize campaigns, trigger messages in real time, and measure performance and attribution across email, mobile, web, and advertising channels. The integration offers a significant new capability: marketers can now turn one-way marketing into compliant two-way conversations on channels like SMS, MMS and RCS. SBT's research with Datos Insights demonstrates why messaging is quickly becoming the primary channel for engagement and conversion, especially in consumer financial services: 80% of consumers want to communicate with their lenders via text, 84% are open to enhanced messaging throughout the financial journey, and 78% say they are more likely to take action. "Our customers have been clear," said David Baxter, Chief Executive Officer at Solutions by Text. "They want the power of campaign design and execution within Salesforce Marketing Cloud paired with the mobile messaging, compliance, and payments innovation they count on from us. With FinText in SFMC, they can execute more effective customer journeys, from first touch to final payment, in one trusted place." By connecting FinText with SFMC, marketers can: * Add SMS, MMS, and RCS steps into SFMC journeys to create personalized, real-time- conversations that work alongside email and other channels. * Improve performance and reduce risk by using a compliance-first messaging platform designed for consumer finance and other regulated sectors, rather than generic SMS tools. * Enable automated workflows for consumers engaging over text - all which can trigger an alert back to Salesforce - thereby enabling organizations to go beyond delivering simple alerts to create robust journeys that drive applications, approvals, and payments. * View a new messaging dashboard within Salesforce that provides insight into message performance, responses, and more. Existing SBT customers can plug their current text programs into SFMC's segmentation, analytics, and automation capabilities, extending FinText-powered conversations across email, social media, WhatsApp, and other channels orchestrated from Marketing Cloud. SFMC- customers new to SBT will gain access to FinText features, such as two-way messaging, one-time passcodes, branded sender IDs, and reporting and analytics, within their existing Salesforce setup. "Integrating SBT's FinText and Salesforce Marketing Cloud lets marketers design mobile campaigns that talk to and interact with customers naturally, while staying compliant and on brand." said Nick Babinsky, Chief Product Officer at Solutions by Text. The SFMC integration is generally available starting today, with early access offered to select existing SBT customers and SFMC users.

PR Newswire

Mar 31st, 2026

Solutions by Text integrates FinText platform into Salesforce Marketing Cloud for compliant mobile messaging

Solutions by Text has integrated its FinText platform with Salesforce Marketing Cloud, enabling enterprise organisations to send compliant SMS, MMS and RCS messaging directly within Journey Builder. The integration allows marketers to orchestrate campaigns and two-way customer conversations alongside email, social and other channels without leaving Salesforce. The new capability transforms one-way marketing into compliant two-way conversations, particularly valuable in consumer financial services where 80% of consumers want to communicate with lenders via text. Marketers can add mobile messaging steps into customer journeys whilst maintaining compliance through SBT's regulated-sector platform. The integration is generally available now, with early access offered to select existing customers. Salesforce Marketing Cloud serves over 150,000 organisations worldwide, including many Fortune 500 companies.

Pulse 2.0

Jan 7th, 2026

Solutions by Text acquires Triple Play Pay to expand FinText payments and embedded commerce capabilities

Solutions by Text has acquired Triple Play Pay, a payments platform, to expand its FinText payment capabilities and embedded commerce offerings. Financial terms were not disclosed. The acquisition combines Solutions by Text's compliance-focused messaging with payment orchestration technology, enabling consumer finance businesses to manage messaging and payments through a single platform. The company reported that customers using Apple Pay and Google Pay process 75% of approved transactions through these methods, whilst approved TextPay transactions increased nearly 400% over the past year. Triple Play Pay brings additional functionality including ACH, debit and credit card processing, mobile wallet acceptance, and faster merchant onboarding through its registered payment facilitator programme. The deal also enables omni-channel payment acceptance through APIs, allowing organisations to integrate payments across multiple digital channels beyond messaging.