Regional Account Executive
$80k - $100k+ Commissions + Stock options
Senior
Bachelor's
San Diego, CA, USA
RemoteRemote role covering San Diego and Southern California; travel up to 85% within the designated region.
Sales & Account ManagementField Sales
About the job
Requirements
- A bachelor's degree in Business Administration, Marketing, or a related field is required.
- At least 5 years of experience in sales, account management, or business development is required; Food Service industry experience at companies such as Aramark, Sodexo, or Compass is preferred.
- A proven track record of new business development and meeting or exceeding sales targets is required.
- Experience identifying potential sites and working with decision-makers such as Food Service Directors or Directors of Retail in university or healthcare environments is required.
- Experience in franchise operations, business modeling, and franchise sales strategies is required.
- Proficiency with customer relationship management tools, including Salesforce, and Microsoft Office is required.
- The role requires the ability to travel up to 85% within the designated region to visit potential sites and engage with clients.
- The role requires comfort visiting assigned routes as directed by the Commercial Planning Team to maximize sales opportunities and account coverage.
- A valid driver's license and ability to travel to client locations and other business-related destinations are required.
- The role requires the ability to manage multiple priorities efficiently and work collaboratively in a cross-functional team environment.
- The role requires the ability to qualify sites and determine suitable placements for machines in high-traffic areas.
- The role requires the ability to build long-term partnerships and leverage customer connections for referrals.
- The role requires strategic thinking and the ability to adapt sales approaches to market conditions and customer needs.
- The role requires problem-solving and analytical skills focused on data-driven decision-making.
Responsibilities
- Develop and execute regional sales to achieve sales targets and operational goals, focusing on Higher Education, Healthcare, and restaurant chains.
- Identify high-traffic restaurant, campus, and healthcare locations; connect with decision-makers such as Food Service Directors and Directors of Retail; and qualify sites for machine placement.
- Use routing tools provided by the Commercial Planning Team to plan timely visits, cover assigned routes and accounts, improve operational efficiency, and minimize response times.
- Monitor and drive quarterly key performance indicators, including installs and launches at qualified sites.
- Ensure machines are installed at qualified sites according to strategic site qualification criteria and the Ideal Customer Profile.
- Monitor account health after launch by reducing churn, maximizing product usage, and maintaining customer satisfaction.
- Track progress toward cups-sold-daily and other operational targets.
- Manage the installation and product-launch process, from securing installation dates through launch and training at new locations.
- Coordinate account handoffs with Account Managers and operations and finance teams after launch, maintain client relationships and service, and optimize regional operational efficiency.
- Serve as the primary contact for sales matters within Higher Education, Healthcare, and restaurant-chain accounts.
- Coordinate installation dates with operations teams to support timely implementation.
- Develop long-term relationships with decision-makers and support post-sale engagement and customer satisfaction.
- Own pilots in new verticals with new partners, expand the company's presence with existing partners, maintain senior partner relationships, and present reports on company impact.
- Stay connected with directors, owners, and operators throughout the sales and installation process.
- Use established relationships to secure local referrals and grow the customer base.
- Build customer relationships and upsell customers.
- Qualify accounts and maintain high cups-sold-daily performance.
- Review product pricing, returns financials, payback periods, monthly invoices, and client profitability reports.
- Collaborate with Sales and Operations Engineers, Marketing, and cross-functional teams to deliver solutions, meet client needs, and support long-term client retention.
- Maintain accurate records of sales activities, customer interactions, and progress in Salesforce.
- Provide the Director of Regional Management with regular updates on sales performance, pipeline status, and industry trends.
- Use data insights to refine sales approaches, improve lead conversion, and achieve key performance indicators.
- Develop a deep understanding of product offerings and explain their value to customers in the target markets.
- Provide strategic feedback to internal teams to improve product development and align solutions with customer needs.
Desired Qualifications
- Food Service industry experience, preferably at companies such as Aramark, Sodexo, or Compass.
About the company
Botrista provides automated beverage solutions for foodservice operators. Its DrinkBot machine automates the preparation of a wide range of drinks—from boba teas and lattes to smoothies—using pre-packaged ingredients and a data-driven platform to manage recipes, inventory, and performance. Unlike providers that offer hardware or ingredients alone, Botrista bundles hardware, consumables, and software into a single beverage program, enabling operators to expand menus, reduce labor, and improve consistency across locations. The company aims to help restaurants and chains grow high-margin drinks with simpler operations, scale globally, and optimize profitability through drink automation.
Company Size
51-200
Company Stage
Series C
Total Funding
$126.7M
Headquarters
Redwood City, California
Founded
2017
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Simplify's Take
What believers are saying
- Texas A&M launched campus craft boba stations with Botrista in 2026.
- Jollibee expanded Signature Sips nationwide in February 2025, validating enterprise demand.
- Pokeworks rolled out Botrista-powered drinks in May 2025, showing repeat chain adoption.
What critics are saying
- Revelio shows Botrista headcount fell 11.5% to 217 by March 2026.
- Active job postings dropped to five in 2026, signaling slowing expansion.
- Restaurant chains can switch to cheaper fountain systems, compressing Botrista's machine-and-ingredient margins fast.
What makes Botrista unique
- BotristaPro mixes 2,000-plus recipes in under 20 seconds, unlike manual beverage stations.
- Its cloud software ties dispensing to sales data, helping operators tune local menus.
- Botrista says 6,000-plus locations across 42 states use its automated beverage platform.
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Benefits
- Health Insurance
- Dental Insurance
- Vision Insurance
- Paid Vacation
- Paid Sick Leave
- Paid Holidays
- Wellness Program
- Phone/Internet Stipend
- 401(k) Retirement Plan
- Company Equity
- Performance Bonus