Performance Marketing Associate

About the Company 

Fanatics Collect is a global product and technology group dedicated to revolutionizing the world of collectibles. Every single day our team of experienced product leaders, engineers, and operators obsesses over how to create the ultimate collector experience with our products: Topps.com, the direct to consumer ecommerce platform of the Topps brand, Fanatics Collect, the most trusted and dynamic collector focused marketplace, and our collector focused live shopping platforms, Fanatics Live and Voggt. 

We have the unique advantage of being backed by Fanatics - the world’s largest sports merchandiser, with more than 900 global sports relationships, 90+ million reachable fans, and exclusive licensing deals with the MLB, NFL, and NBA among many others - but we’re a nimble, ambitious team building products from the ground up. 

If you're passionate about building world class products and share our love for sports fans and collectors, Fanatics Collect offers an exciting opportunity to be part of a dynamic team creating the future of collecting. 

About the Role 

As a Performance Marketing Associate, you’ll be responsible for planning, executing, and optimizing global mobile marketing campaigns across key digital channels. You will work at the intersection of data, creativity, and performance, helping to grow our user base and drive engagement. This role requires a strong analytical mindset, creative problem-solving skills, and a passion for experimentation and innovation in mobile growth marketing. 

You will collaborate cross-functionally with product, design, and technical teams to align marketing efforts with business objectives, helping scale our collector community through data-driven strategies and campaigns. 

Responsibilities:

• Plan, run, and optimize global mobile marketing campaigns across channels like Facebook, Google, and ad networks. 
• Structure, monitor, and manage campaigns to achieve key performance indicators. 
• Conduct in-depth performance analysis and partner with design to create new, high-impact ad concepts. 
• Drive continuous growth through multivariate and A/B testing across platforms. 
• Explore innovative marketing approaches and utilize personalization and targeting data.
• Contribute to marketing automation and operational improvements to scale performance efforts. 
• Work closely with product, engineering, and creative teams to ensure marketing strategies align with business goals. 

Qualifications:

• Minimum 2+ years of experience in performance marketing or mobile growth marketing. 
• Strong proficiency in Excel or Google Sheets for campaign tracking, reporting, and analysis. 
• Demonstrated ability to think creatively and execute data-driven strategies. 
• Strong analytical skills and comfort interpreting campaign performance metrics. 
• Excellent communication skills, with the ability to craft compelling copy and messaging. 
• Passion for gaming, digital experiences, and working in highly collaborative environments. 

In NYC, the salary range for this position is $87,500-$106,250, which represents base pay only and does not include short-term or long-term incentive compensation. In Los Angeles, the salary range for this position is $80,500-$97,750. The listed salary ranges are specific to Los Angeles or NYC and may not be applicable to other locations. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training.
 

Ensure your Fanatics job offer is legitimate and don’t fall victim to fraud.  Fanatics never seeks payment from job applicants. Feel free to ask your recruiter for a phone call or other type of communication for interview, and ensure your communication is coming from a Fanatics email address (including @collectfanatics.com).  For added security, where possible, apply through our company website at www.fanaticsinc.com/careers.