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Newsela

Subscription-based platform delivering multi-level K-12 content

Full Stack Engineer - Marketing

Full-Stack EngineeringConfirmed live in the last 24 hours
Full-time$4k - $5k /mo

About the Job

Requirements

  • At least 2 years of professional software engineering experience, ideally with exposure to marketing websites, web applications, or similar customer-facing products.
  • Hands-on Webflow development experience, foundational front-end skills in HTML5, CSS/SCSS, and JavaScript, and back-end integration capabilities.
  • Experience configuring tags, triggers, variables, custom event listeners, and data pipelines in Google Tag Manager, RedTrack, and Google Analytics 4.
  • Exposure to or experience with Marketo and Salesforce, and product analytics or experience tools such as Pendo.
  • Experience writing well-tested software, using version control and code review, and following established deployment practices.
  • Use AI tools in daily development, testing, and troubleshooting, with judgment about when to verify their output.
  • Knowledge of privacy and consent operations, such as DataGrail, and web compliance standards including GDPR and CCPA.
  • Clear written and verbal communication in English; ability to ask questions, work with non-technical partners, and turn loosely defined requests into well-scoped tasks.
  • Reliable, organized, self-directed contractor comfortable owning work in a remote, asynchronous environment and overlapping EST core working hours.

Responsibilities

  • Write high-quality, well-tested code across marketing websites and campaign landing pages using AI-assisted development practices.
  • Own assigned web features, interactive tools, and campaign landing pages through implementation, testing, and launch, with senior engineering guidance on architecture and scoping.
  • Maintain, update, and enhance marketing sites to keep them accurate, secure, and performant.
  • Build, integrate, and maintain connections between Webflow, Marketo, Salesforce, and internal APIs to support accurate lead flow, data hygiene, and analytics tracking using GA4, GTM, RedTrack, Pendo, and DataGrail.
  • Use thoughtful automated and manual testing and AI-assisted development practices to meet the team's quality standards.
  • Contribute to testing and validation of AI-integrated features, with senior engineering support on evaluation approach.
  • Partner with Engineering, Product Management, and Product Design to clarify requirements and turn ambiguous work into actionable tasks.
  • Follow observability and quality best practices and use AI tooling to troubleshoot and resolve issues.
  • Assist with user onboarding and event tracking in Pendo, and support automated compliance, consent management, and privacy workflows through DataGrail.
  • Follow deployment practices and monitor system stability after production releases.

About the Company

Newsela

Subscription-based platform delivering multi-level K-12 content

Newsela provides a subscription-based platform that offers a large library of articles and educational content for K-12 students, across English Language Arts, Science, and Social Studies. Content is curated from reputable sources and updated daily, available at five reading levels to fit varying abilities, and aligned to national and state standards. Teachers access the materials through a Learning Management System (LMS) integration, with accompanying activities, reporting tools, and webinars to support instruction. Unlike many rivals, Newsela differentiates itself with its combination of multi-level texts, constant fresh content, standards alignment, LMS integration, and teacher-focused resources. The company's goal is to make classroom content more engaging and accessible while helping educators meet standards and plan instruction more effectively.

Company size
501-1,000
Company stage
Series D
Total funding
$172.2M
Headquarters
New York City, New York
Founded
2013

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