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Anthropic

Builds Claude AI models with a focus on safety

Marketing Manager - Tech Partnership

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-time$255k - $320k /yr

About the Job

Requirements

  • Own a comarketing relationship with a large strategic partner, such as a hyperscaler or major SaaS platform, including joint planning and joint marketing development fund management.
  • Have a track record of executive-level field programs, including summits, flagship-event activations, C-level dinners, and roadshows, with demonstrated pipeline results.
  • Build relationships with partner marketing leaders while maintaining standards for brand, messaging, and spend.
  • Be comfortable building in an ambiguous environment and developing the playbook for this motion.
  • Demonstrate rigor in measurement and fluency in pipeline attribution with sales and operations counterparts.
  • Have a Bachelor's degree or an equivalent combination of education, training, and/or experience. A relevant field of study may be demonstrated through coursework, training, or professional experience.

Responsibilities

  • Own the day-to-day comarketing relationship with strategic technology partners, beginning with Salesforce, serving as the consistent Anthropic marketing contact and maintaining a shared joint plan.
  • Build joint marketing plans with each partner, with goals and success metrics agreed before shared funds are committed.
  • Manage joint marketing development funds, including program allocation, spend tracking, compliance with partnership terms, and reporting on investment returns.
  • Design and execute flagship joint programs, including executive summits and sessions at partner events, joint customer workshops, partner sales kickoff enablement, and co-hosted executive dinners.
  • Extend partner programs through the broader ecosystem, including joint activations with shared systems-integrator and consulting partners.
  • Measure partner-sourced and partner-influenced pipeline, program-level attribution, and a partnership marketing health scorecard in collaboration with Marketing Operations.
  • Apply comarketing guidelines, manage messaging and asset approvals in both directions, and decline partner requests when needed.
  • Coordinate Partner Marketing, Partnerships and Business Development, segment field marketers, Product Marketing, Events, and Communications to maintain a coherent partner experience.

Desired Qualifications

  • Have 7 or more years of B2B marketing experience, with significant experience in field, partner, or alliance marketing at a technology company.
  • Have experience on both sides of a platform partnership, at the platform and at the ISV or partner.
  • Be familiar with the AI ecosystem and how enterprises adopt AI products.
  • Have experience running programs globally across multiple regions and event series.
  • Have experience working with or marketing through global systems integrators.

About the Company

Anthropic

Builds Claude AI models with a focus on safety

Anthropic builds the Claude family of AI models and sells them to businesses, software developers, and consumers, with research on making AI safe and understandable at the center of its work. In 2024 it introduced the Model Context Protocol, an open standard for connecting AI assistants to outside apps and data that OpenAI and Google adopted the next year. People use the Claude app to write and analyze files, programmers hand coding tasks to Claude Code, and companies build Claude into their own products through its API. Anthropic earns money from subscriptions, business plans, and usage-based API fees. Siblings Dario and Daniela Amodei founded Anthropic in 2021 with other former OpenAI employees, and it is based in San Francisco.

Company size
5,001-10,000
Company stage
N/A
Total funding
$243.8B
Headquarters
San Francisco, CA
Founded
2021

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