F

Fi

Cross-platform personal finance management platform

Director of Product Design

Product DesignUpdated on Nov 12
Full-timeNew York, NY, USAIn-person

About the Job

Requirements

  • At least 10 years of product design experience, including managing and leading teams with a clear and trackable career arc.
  • A track record of delivering well-executed products and driving meaningful business outcomes.
  • Ability to thrive in a fast-paced startup environment while working independently and collaboratively.
  • Deep expertise in consumer product design.
  • Ability to provide direction throughout the design process, from research and concepting to refinement and prototyping.
  • Ability to use qualitative and quantitative insights to develop a customer-centric strategy.
  • Proficiency in Figma as a primary design tool and experience developing comprehensive design systems.
  • Curiosity and excitement about experimenting with new technologies and artificial intelligence.
  • A portfolio demonstrating craftsmanship, innovation, team management, delegation, and results.

Responsibilities

  • Set the vision and quality standard for the user experience across the Fi product suite.
  • Promote customer-centric thinking throughout the organization.
  • Align the team’s priorities with overarching strategy and goals.
  • Manage, mentor, and grow the design team.
  • Oversee creation of a design system.
  • Champion users and advocate for their experience across teams and leadership.
  • Design products for global scale.
  • Partner with cross-functional leadership to make high-quality decisions quickly and turn complex constraints into elegant solutions.
  • Work with research to stay close to customers and translate their pain points into priorities.
  • Contribute to a collaborative and creative design culture.
  • Guide the team in integrating artificial intelligence into the design process.

Desired Qualifications

  • Experience working on a hardware product.
  • Passion for consumer-facing mobile products.
  • Active use of artificial intelligence to increase capabilities and output.

About the Company

Fi

Cross-platform personal finance management platform

Fi.money provides a digital platform for managing personal finances, available across Android, iOS, and web. It offers a user-friendly interface that helps individuals track and control their finances, using unique platform-specific signup links to reach a wide audience. The product works by offering a cross-platform experience that guides new users through sign-up and ongoing financial management, with revenue likely coming from transaction fees and partnerships with financial institutions. Compared with competitors, Fi.money emphasizes a seamless, consistent user experience across multiple platforms to drive ongoing engagement and retention rather than relying on a single channel or device. The goal is to attract and keep a large, active user base by simplifying personal finance management and monetizing through small transaction fees and strategic partnerships.

Company size
1,001-5,000
Company stage
Series C
Total funding
$137M
Headquarters
Bengaluru, India
Founded
2019

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