Vivo Energy

Pan-African fuel retailer and distributor

Territory Manager

Retail Store ManagementConfirmed live in the last 24 hours

Full-timeConakry, GuineaNo salary listed

About the Job

Requirements

A BAC+4 qualification in Marketing, Sales, Business Administration, or an equivalent domain is required.
Approximately two years of retail sales experience managing retailers to achieve volume and financial targets is required.
Time management skills are required.
Excellent verbal and written communication skills are required.
A good understanding of Microsoft Office, including Microsoft Excel and PowerPoint, is required.
Understanding of sales techniques is required.
Analytical and methodical ability is required.
Sales target management ability is required.
A results-focused approach is required.
Ability to convince is required.
Customer relationship management ability is required.
Competitive intelligence ability is required.
Broad competence in retail sales and operations is required.
Competence in implementing standard processes, achieving sales targets, building relationships with Vivo Retailers, and delivering the Retail Customer Commitment is required.

Responsibilities

Identify gaps in site performance, including service and people, and advise or offer retailers Vivo-recommended tools, processes, and support to improve profitability and develop their businesses.
Maximize sales development potential while protecting the Group's interests by coaching and motivating retailers.
Participate in attracting and selecting retailers.
Coach, support, and performance-manage retailers to deliver basic and higher performance, place the best retailers at the best sites, and address poor retailer performance.
Maintain positive retailer relationships and support retailers in achieving and maintaining high site performance, including counseling underperforming sites.
Deliver sales and operations targets for the geographical area through regular reviews and appropriate action plans.
Ensure retailers implement the Customer Commitment and comply with Site Operations and HSSE standards, contracts, and manuals.
Maintain a retailer master plan within the territory through retailer assessment and involvement in recruitment processes.
Ensure retailer actions do not damage the Group's reputation.
Ensure retailers train and develop their staff and understand the role of people in delivering the Customer Commitment.
Ensure consistent delivery of the Customer Commitment by managing contract compliance using the Territory Manager Site Review.
Identify gaps in retailer competencies and Customer Commitment delivery, and coach, support, and advise retailers using appropriate tools.
Develop retailer succession plans within the territory, maintain a retailer pipeline through recruitment and selection participation, and ensure correct allocation of company-operated sites.
Share and coach retailers on Shell tools and processes as appropriate.
Set retailer business plans to deliver sales and cost targets represented in annual T&R, including the Fair Share Adjustment target.
Review retailer profit-and-loss statements and support retailers in developing action plans to close performance gaps.
Develop and maintain a strong HSSE culture within the geographical area.
Deliver agreed HSSE targets for the geographical area.
Protect Shell's interests by ensuring HSSE standards and procedural compliance and proactively managing stakeholder relationships.
Plan and conduct site visits in accordance with the Call Planning Cycle tool.
Ensure a competitive pricing position through fuel-pricing procedures.
Implement and provide ongoing support for marketing and network initiatives.
Achieve and monitor all VRPT key indicators, including VOC, RFC, and Westock.

Desired Qualifications

A good level of English is an asset.

Territory Manager

Vivo Energy · Conakry, Guinea · — · Posted 2026-05-11

Workplace: on_site

Department: Retail

Description

Job Purpose

Identify gaps in all aspects of site performance (including service and ‘people’) for geographical area and mandate, advice or offer Retailers Vivo-recommended tools, processes and support to help them to profitably deliver the Customer Commitment at the Retail site and to develop the business for the mutual benefit of both the Retailer and Vivo.
Maximizing all sales development potential whilst protecting Group’s interests, through the coaching and motivating of Retailers.
Participate in attraction and selection of the right Retailers
Through coaching, supporting and performance management of Retailers to deliver the basics and higher performance, ensure best Retailers have best sites and that poor Retailer performance is eliminated.
Manage and maintain positive Retailer relationships, supporting Retailers to achieve and maintain top class site performance (including counseling to underperforming sites).
Deliver Sales & Operations targets for geographical area through regular reviews and appropriate action plans.
Ensure Retailers implement all areas of the Customer Commitment and ensure compliance with the Site Operations/HSSE standards, contracts and manuals.
Manage and maintain a Retailer master plan within Territory through Retailer assessment and involvement with recruitment processes.
Ensuring that Retailers’ actions do not damage the Group’s Reputation.
Ensuring that the Retailer trains and develops their staff, and understands the importance of people in delivering the Customer Commitment

Principal Accountabilities

Customers:

Ensure consistent delivery of Customer Commitment by managing contract compliance using the Territory Manager Site Review (TMSR)

People:

Identify gaps to Retailer competencies and delivery of Customer Commitment; coach, support and advise Retailers with the aid of appropriate tools
Develop Retailer succession plans within the Territory ensuring Retailer pipeline is in place through active participation in recruitment and selection processes, and correct allocation of Co sites
Ensuring that the Retailer trains and develops their staff, and understands the importance of People in delivering the Customer Commitment, sharing and coaching on Shell tools and processes as appropriate

Shareholder:

Setting Retailer Business Plans to deliver sales and cost targets represented in annual T&R (including Fair Share Adjustment target)
Review Retailer’s P&L statements, and support Retailer to develop action plans to close performance gaps

HSSE:

Develop and maintain a strong HSSE culture within geographical area
Deliver agreed HSSE targets for geographical area
Protect Shell’s interest by ensuring that all HSSE standards and procedural compliance are adhered to and stakeholder relationships are managed pro-actively

Operational Excellence:

Plan and conduct site visits in accordance with Call Planning Cycle tool
Ensure delivery of a competitive pricing position through fuel pricing procedures
Implementation and ongoing support of Marketing and Network initiatives
100% achievement and monitoring of VRPT key indicators (VOC, RFC, Westock.)

Key Challenges:

Demonstration of the aspired Enterprise First behaviours (Leadership, Accountability, Teamwork) and Vivo core values (Honesty, Integrity, Respect for People)
Strong team member with excellent communications skills
Broad competence in Retail Sales & Operations
Demonstrable competence in implementing standard processes, achieving sales targets, building relationships with Vivo Retailers, delivering Retail Customer Commitment.

Job Knowledge, Skills & Experience:

BAC+4 in Marketing, Sales, Business Administration or any equivalent domain
Experience in retail sales (+/- 2 years) where he/she has had to manage retailers to achieve volume and financial targets
Time Management
Excellent verbal and written communication
Good understanding of MS Office (MS Excel/Power point)
Good level in English are an asset

Competencies:

Good understanding of sales techniques
Capacity for analysis and method
Sales targets Management
Results focused
Ability to convince
Customer relation management
Competitive intelligence

CLOSING DATE: 31 July, 2026

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About the Company

Vivo Energy

Pan-African fuel retailer and distributor

Vivo Energy is a pan-African petroleum retailer and distributor that sells Shell- and Engen-branded fuels and lubricants. It runs about 4,000 service stations in 28 African markets and also serves commercial customers by supplying fuels, lubricants, and LPG to industries like mining, aviation, and marine. The company stands out by holding exclusive rights to market Shell-branded products in its markets and by combining a large retail network with Engen assets. Its goal is to grow its footprint, expand services, and strengthen its leadership in Africa’s downstream petroleum market.

Company size: 5,001-10,000
Company stage: Acquired
Total funding: Not listed
Headquarters: London, United Kingdom
Founded: 2011

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