Vivrelle runs a membership-based luxury fashion rental service focused on handbags and jewelry. Customers pay monthly subscriptions across four tiers to borrow items from an extensive collection, keep items as long as they want, swap pieces, or buy items they love. The company also provides unlimited stylist appointments and partners with brands to offer exclusive access and deals. This model creates recurring revenue from subscriptions and can generate extra income from item purchases. Unlike typical rental services, Vivrelle emphasizes personalized styling support and brand collaborations to enhance value. Its goal is to make designer accessories more accessible, sustainable, and affordable while growing in the luxury rental market.
Company Size
51-200
Company Stage
Series C
Total Funding
$131M
Headquarters
New York City, New York
Founded
2018
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