Automotive Sales Executive
About the job
- At least 1 year of automotive sales experience is preferred.
- Maintain high energy and enthusiasm throughout the sales workday.
- Have an outgoing and friendly demeanor, including when handling objections.
- Demonstrate strong customer service skills and a proven sales track record.
- Demonstrate interpersonal and communication skills in person and over the phone.
- Be comfortable creating video content for vehicle walk-arounds and participating in social media engagement.
- Be able to perform basic business math, including percentages, and use Microsoft Office, accounting software, and proprietary sales programs.
- Be able to persistently and persuasively overcome customer objections and maintain a strong work ethic.
- Focus on meeting customer needs to support dealership and personal sales.
- Proactively identify and contact prospective customers through social media, networking events, and community engagement; build and maintain a pipeline of prospective clients and follow up to convert leads into sales.
- Greet and guide customers arriving on the lot, making them feel welcome.
- Help customers find suitable vehicles using current inventory information.
- Demonstrate vehicle features to support the sales process.
- Help customers complete sales applications.
- Inspect vehicles on the lot daily and report issues to management.
- Ensure the lot is merchandised correctly to maximize sales and attract customers.
- Knowledge of and enthusiasm for electric vehicles, including their features, benefits, and the evolving EV market.
About the company
Goodwin Motor Group sells passenger cars, trucks and sport utility vehicles to drivers in Maine and New Hampshire. Its dealerships carry Chevrolet, Mazda, Volvo and Land Rover models, pairing vehicle shopping with financing and leasing options for different budgets. Customers can compare inventory across the group, trade in or sell a vehicle, and return for maintenance, repairs and replacement parts after the purchase. In-house finance, service and parts teams connect the initial sale with the ongoing work needed to keep a vehicle on the road. The group's roots date to a warming garage opened in 1925, and its headquarters are in Brunswick, Maine.
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
Brunswick, ME
Founded
1925
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Simplify's Take
What believers are saying
- Oxford retirement benefits include employer money: Goodwin Chevrolet's sales role lists a 3% safe harbor contribution.
- Scarborough technicians get subsidized health coverage: Land Rover advertises 90% company-paid health insurance premiums.
- Oxford technicians have performance incentives: Goodwin Chevrolet lists a bonus program alongside an hourly rate.
What critics are saying
- Oxford sales earnings vary: Goodwin Chevrolet's $60,000-$150,000 advertised pay plan includes uncapped commissions.
- Scarborough technicians supply equipment: Land Rover requires applicants to bring their own tools.
- Goodwin limits cost pass-through: it pledges no tariff-related parts or service price increases despite supplier-cost pressures.
What makes Goodwin Motor Group unique
- Goodwin retains family control: its automotive group is owned by the third generation.
- Oxford sells before auction: Goodwin Chevrolet runs a Wholesale to the Public inventory operation.
- Jaguar remains a service specialty: Goodwin lists certified pre-owned and service operations in Bedford and Scarborough.
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