C

Coframe

Automates conversion-rate optimization via multimodal AI

Technical Sourcer

Full-Time
$45 - $65/hr+ 401(k) Match
Mid
Burlingame, CA, USA+1 moreMore locations: San Francisco, CA, USA
In PersonFive days in the office per week required.
People & HRTechnical Recruiting

About the job

Requirements
  • Have 2–3+ years of relevant sourcing or talent acquisition experience at an AI company or high-growth startup, with a proven track record of scaling and building diverse, high-performing teams.
  • Demonstrate technical literacy when reading resumes, GitHub profiles, and paper abstracts, and be comfortable navigating complex technical conversations.
  • Be able to engage and convert passive, in-demand technical talent.
  • Have experience using AI recruiting tools and the ability to design novel sourcing strategies, test new methods, and adapt to challenges.
  • Have strong organizational skills, attention to detail, and the ability to operate autonomously.
  • Communicate clearly and quickly with candidates and hiring managers.
  • Be based in San Francisco and willing to work in the office five days a week.
Responsibilities
  • Build sourcing systems and a referral engine to support hiring as the company scales.
  • Develop and execute strategic sourcing plans to identify and source highly qualified candidates at volume through creative channels.
  • Partner with technical hiring managers and interviewers to understand hiring needs, team matching, required skills and qualifications, and calibrate candidate profiles as searches evolve.
  • Collaborate with leadership and cross-functional partners to understand organizational needs and develop long-term talent acquisition strategies across technical teams.
  • Stay current on sourcing best practices, emerging sourcing techniques, interview innovations, and workplace trends.
  • Track and analyze pipeline data to optimize and improve sourcing approaches.
  • Adapt quickly to shifting priorities, hard-to-fill roles, and changing team needs.
Desired Qualifications
  • Have strong existing relationships in the San Francisco startup, engineering, and research community.
  • Have experience at an early-stage startup building the sourcing or recruiting function from scratch.
  • Have experience with Ashby, LinkedIn Recruiter, and recruiting automation tools.

About the company

Coframe provides an AI platform that improves user experiences on websites and apps. It uses multimodal AI models to understand how users interact and what businesses want to achieve, then automatically and continuously optimizes the user interface to boost conversions without traditional A/B tests. The product works by analyzing user behavior and business goals to make real-time UI adjustments that align with performance targets. Unlike many competitors that rely on manual experiments, Coframe focuses on automated, ongoing conversion rate optimization driven by AI insights. The company's goal is to help online businesses increase engagement and sales by streamlining UI optimization and removing the need for manual testing.

Company Size

11-50

Company Stage

Seed

Total Funding

$9.3M

Headquarters

San Francisco, California

Founded

2023

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Simplify's Take

What believers are saying

  • Reuters reported Coframe raised $9.3 million seed funding from Khosla Ventures and NFDG.
  • Coframe announced March 2026 acquisition of HaystacksAI and over 100% quarterly growth.
  • The company says its AI generated more than $150 million in customer incremental revenue.

What critics are saying

  • OpenAI dependency creates platform risk if model access, pricing, or priorities change in 2026.
  • The $150 million incremental revenue claim centers on a few customers like Replit and Dropbox.
  • No layoffs or lawsuits surfaced, but early-stage execution risk remains existential through 2026.

What makes Coframe unique

  • Josh Payne’s team pairs OpenAI vision models with autonomous UI code generation.
  • Coframe automates experimentation, design, engineering, QA, and analysis in one system.
  • Its 2026 HaystacksAI acquisition adds GTM talent from Optimizely and Amplitude.

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Benefits

  • Unlimited Paid Time Off
  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Disability Insurance
  • 401(k) Retirement Plan
  • 401(k) Company Match
  • Gym Membership

Growth & Insights and Company News

Headcount

6 month growth

-6%

1 year growth

-4%

2 year growth

-4%
Ironton Tribune
Mar 4th, 2026
Coframe acquires HaystacksAI, appoints CEO Bo Mohazzabi as VP of go-to-market

Coframe has acquired HaystacksAI, an AI-powered growth and sales intelligence startup, appointing its founder and CEO Bo Mohazzabi as Vice President of Go-To-Market. Mohazzabi will lead sales, growth and customer strategy whilst helping shape the product roadmap. Founded by AI researcher Josh Payne, Coframe has partnered with OpenAI to develop self-optimising digital experiences. Its multi-agent system autonomously handles experimentation and personalisation processes, including ideation, design, engineering, quality assurance and analysis. Mohazzabi previously worked at Optimizely and Amplitude, helping enterprises adopt A/B testing and behavioural analytics. At HaystacksAI, he built an AI product using large language models for intent intelligence and technical outreach. Coframe reports over 100% quarter-over-quarter growth and has generated over $150 million in incremental revenue for customers including Replit and Dropbox.

PR Newswire
Mar 4th, 2026
Coframe Acquires HaystacksAI and Appoints CEO Bo Mohazzabi as VP of GTM to Accelerate its AI Growth Agent

/PRNewswire/ -- Coframe today announced it has acquired HaystacksAI, an AI-powered growth and sales intelligence startup. As part of the acquisition,...

AV
Aug 19th, 2022
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