Ninja Van

Tech-enabled logistics with real-time parcel tracking

Regional Head of Sales - Cross Border, Freight Forwarding

Business Development & PartnershipsConfirmed live in the last 24 hours

Full-timeSubang Jaya, Selangor, MalaysiaNo salary listedIn-person

About the Job

Requirements

At least 7–10+ years of sales experience in the freight forwarding or logistics industry, with a proven track record of success and at least 3–5 years in a sales leadership role.
Ability to lead, inspire, and manage a diverse sales team.
Familiarity with the commercial product lifecycle and ability to collect and understand stakeholder or market pain points through research and networking.
Ability to work independently and reliably.
Data analysis skills and comfort working with pricing models.
Strong knowledge of the freight forwarding industry.
Ambition and experience scaling or building a business, including working effectively in ambiguous situations.
Proactivity and ability to lead or drive initiatives across business functions.
Preferably currently in a business development role with an existing freight forwarding client base.

Responsibilities

Lead the building and expansion of the freight forwarding business in the region, establishing capabilities across countries to build B2B export capabilities.
Define key target industries, customer profiles, and geographic focus areas.
Develop a go-to-market strategy to penetrate new customer segments.
Formulate cross-selling initiatives across the organization to reach existing clients.
Personally lead or be heavily involved in pursuing and negotiating the company's largest and most strategic potential accounts.
Support or lead marketing and acquisition efforts with the Southeast Asia Sales Office.
Assist leadership in developing regional launch plans and shaping plans for new services, coordinating with operations, finance, and sales offices.
Develop well-conceptualized and optimal logistics products.
Work with the Vice President of Freight Forwarding to identify strategic initiatives and drive commercial goals.
Own the B2B freight forwarding pricing strategy, including standard rate cards and customized deals.
Work with pricing and operations teams to develop competitive and profitable pricing models for complex bids and key accounts.
Identify future market trends and product or service expectations, translating them into business growth opportunities.
Own the commercial profit and loss for Singapore and Malaysia and team sales performance.
Design team workflows and roles and responsibilities.
Implement and manage a customer relationship management system to track the sales pipeline from lead generation to closure.
Continuously refine the sales process to improve efficiency, conversion rates, and customer onboarding.
Monitor team performance and develop improvement plans when required.
Drive revenue growth for all B2B freight forwarding products, with budget accountability.
Work with freight operations and country operations, as needed, to optimize operations and identify cost savings.

The Cross Border Commercial team’s objective is to price, strategize and manage all cross border products and customized solutions to support various sales channels in growing market share and business

Reporting to Cross Border Head of Commercial, the role exists to launch and grow our Southeast Asia freight forwarding B2B business segment including but not limited to pioneering sales process flow, defining & executing go-to-market strategy and ensuring product relevance in B2B segment

B2B Freighting forwarding is a new product vertical which seeks to serve freight forwarding needs of Southeast Asian trade/retail/wholesale businesses. The team will work closely with Southeast Asia Sales Office & Cross Border stakeholders to penetrate new customer segments (retail/trade/wholesale), set-up process flows, define end to end product lifecycle and forecast business growth.

He/She is directly accountable for all aspects ranging from user/client experience, sales, operations and financial performance of the SEA Export B2B freight forwarding business. Take full ownership of B2B freight forwarding product strategy and serve as subject matter expert to all stakeholders and/or enterprise-level deals. He/She will also directly influence the success of our B2B freight forwarding business and have a direct impact on growth.

Job Responsibility:

Lead building and expansion of freight forwarding business in the region, establishing capabilities across different countries to build our B2B export capabilities
Define key target industries, customer profiles (e.g., large multinationals, fast-growing SMEs, specific verticals like retail, pharma, or automotive), and geographic focus areas.
Develop go-to-market strategy in penetrating new customer segments
Formulate robust action plan on cross-selling initiatives across organization to tap on existing Ninja’s client base
Personally lead or heavily involved in the pursuit and negotiation of the company's largest and most strategic potential accounts.
Support and/or lead marketing/acquisition efforts with Southeast Asia Sales Office
Assist leadership in leading launch plans for the region and shape plans for these new services while ensuring strong coordination with operations, finance and sales offices
Develop well-conceptualized and optimal logistics products
Work closely with VP, Freight forwarding to identify strategic initiatives and drive commercial goals
Full ownership of B2B Freight forwarding pricing strategy including but not limited to standard rate card and customized deals
Work with pricing and operations teams to develop competitive and profitable pricing models for complex bids and key accounts
Identify future market trends, developments/product/service expectations and translates them into business growth opportunities
Responsible for NF commercial P&L (SG & MY) as well as team sales performance
Responsible for the design of team workflow and roles & responsibilities.
Implement and manage a CRM system to track the entire sales pipeline, from lead generation to closure.
Continuously refine the sales process to improve efficiency, conversion rates, and the customer onboarding experience.
Continuously monitors team performance and develops improvement plans when required
To drive the revenue growth of all b2b freight forwarding products, holding budget accountability across them
Work with Freight Operations team & Country ops (if required) to optimize operations and identify ways to drive cost savings

Key Requirement :

7-10+ years in sales within the freight forwarding or logistics industry, with a proven track record of success and at least 3-5 years in a sales leadership role.
Strong ability to lead, inspire, and manage a diverse sales team.
Familiar with Commercial product lifecycle, ability to collect and understand pain points from stakeholders or from market research and networking
Strong leadership and communication skills, ability to work independently and is reliable
Possess strong data analysis and comfortable dealing with pricing models
Strong knowledge of freight forwarding industry
Driven and ambitious candidate who strives in ambiguity and have experience scaling and/or building business
Proactive and can lead and/or drive initiatives across all business functions
The ideal candidate would be a plug and play, preferably currently in a Business development role with an existing freight forwarding client base.

About the Company

Ninja Van

Tech-enabled logistics with real-time parcel tracking

Ninja Van provides delivery services in Southeast Asia using a tech-enabled logistics platform. It serves businesses (like e-commerce merchants and retailers) and individual customers, offering options such as real-time parcel tracking, delivery scheduling, and access to a broad network of drop-off and pick-up points. Pricing reflects parcel size and weight, distance, and adds revenue through services like cash on delivery. The technology behind Ninja Van supports scheduling, route optimization, and real-time visibility to customers. The company stands out by combining a scalable regional network with a customer-friendly digital experience, aimed at making deliveries easier and more reliable for ecommerce and everyday users. Its goal is to become a leading, dependable logistics provider in Southeast Asia by delivering consistent, convenient services.

Company size: 1,001-5,000
Company stage: Late Stage VC
Total funding: $1.1B
Headquarters: Singapore, Singapore
Founded: 2014

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