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DAC

Global full-funnel media agency for brands

Director Media

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeHarrison, NY, USA$130k - $150k /yr

About the Job

Requirements

  • A minimum university degree in Business or college equivalent.
  • A minimum of 8 years of advanced digital media campaign planning and management experience.
  • Google Ads certification.
  • Familiarity with enterprise integrated media campaigns, strategies, and tactics.
  • Five or more years of team leadership experience.
  • Strong analytical skills with a proven ability to demonstrate interpretation capabilities.
  • A proven record of working on multiple time-sensitive projects on schedule.

Responsibilities

  • Make strategic decisions ensuring implementation of digital and traditional paid media and search engine marketing best practices, trends, and analysis.
  • Plan integrated digital media and oversee program execution.
  • Work with subject matter experts in search engine marketing, programmatic, and paid social to create, execute, and report on cross-channel media engagements, including offline media execution where applicable.
  • Represent the integrated media approach to internal and external audiences.
  • Oversee the development of junior coordinator, specialist, and manager-level media team members.
  • Track and conduct periodic employee check-ins to ensure consistency in training and development across the broader media team.
  • Communicate with media and account team members and conduct weekly status sessions to provide support where required.
  • Collaborate with media team members to oversee and improve internal processes to provide high-quality client service.
  • Facilitate effective resource management across the assigned media team.
  • Track, measure, and report on media program health across the media and account team.
  • Work with the project management office to regularly report to leadership on project health, resourcing issues, and broader staffing plans.
  • Communicate progress to plan and provide regular execution-focused program updates to leadership.
  • Attend and actively participate in client and new business meetings as the media subject matter expert, contributing the integrated perspective.
  • Develop and present deliverables and presentations in a client-friendly format.
  • Communicate project status and campaign performance to agency executives and account teams.
  • Present research, insights, campaign performance, and recommendations to key internal and external stakeholders.
  • Handle escalations of client issues and communicate accordingly with office stakeholders.
  • Provide strategic leadership in developing programs to meet campaign objectives, including search engine marketing, display advertising, direct buys, programmatic advertising, paid social, and other required channels.
  • Lead campaign planning, keyword research, media vendor selection, and budget management activities for enterprise campaigns, assisting where necessary.
  • Understand, vet, and recommend new digital methodologies to improve the service offering.

Desired Qualifications

  • Traditional media experience.
  • Experience in an agency environment.
  • A growth mindset for expanding campaigns and opportunities within the client base.
  • Eagerness to understand, test, and implement new media methodologies with a focus on improving service offerings.

About the Company

DAC

Global full-funnel media agency for brands

DAC is a full-funnel media agency that connects brands with their audiences around the world. It combines global strategy with local insight to deliver measurable business growth for clients. The company’s approach centers on its people, collaborating as true partners and tackling complex challenges with curiosity and courage. Its analytics arm, Proove by DAC, turns data into clear insights and bold business decisions, supported by proprietary platforms such as IRIS (data-driven insights), TotalSERP (organic search impact), and Local Search Platforms (local visibility). DAC achieves results by blending technology with human expertise, delivering strategy, analytics, and media activation that help brands move forward. The goal is to drive real business growth by turning data into clarity and confident actions.

Company size
501-1,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Toronto, Canada
Founded
1972

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