A

Awin

Global performance-based affiliate marketing network

GEO & AI Search Consultant

Full-Time
No salary listed
Mid, Senior
Berlin, Germany+1 moreMore locations: Munich, Germany
Hybrid
Growth & MarketingSEO Marketing

About the job

Requirements
  • At least 3 to 5 years of experience in SEO, organic growth, content strategy, digital marketing, or a comparable consulting or customer-facing role.
  • A solid understanding of technical SEO, content optimization, authority building, and organic search performance.
  • Interest in AI Search, large language models, retrieval systems, and generative search technologies, and actively following developments in these areas.
  • Experience with SEO, analytics, or performance-monitoring tools; experience with tools for measuring AI visibility, such as Peec AI, is advantageous.
  • Ability to analyze data, identify opportunities, and derive clear recommendations and concrete actions.
  • Experience working with customers, including budget responsibility and presenting results and recommendations to different stakeholders.
  • Ability to explain complex and technical topics clearly and persuasively.
  • Very good written and spoken German and English.
  • Ability to organize work independently and handle multiple projects in a structured manner.
  • Comfort working with different teams and cross-functionally.
Responsibilities
  • Develop and implement GEO strategies to strengthen customers' visibility in AI-powered search environments, AI assistants, and generative platforms.
  • Onboard new GEO customers and help them use the company's methodology, tools, and reporting approaches successfully.
  • Analyze AI visibility, citation sources, sentiment, share of voice, and ranking performance using GEO monitoring tools such as Peec AI.
  • Derive actionable recommendations from data and performance results and support customers in implementing the corresponding measures.
  • Manage GEO budgets and investments, develop data-based recommendations, and ensure resources are used effectively.
  • Monitor developments, recognize trends, and identify new opportunities to optimize performance.
  • Prepare reports, presentations, case studies, and business reviews for customers.
  • Present results and recommendations in customer meetings and support the strategic development of customers' AI Search activities.
  • Support pitches and new-customer projects with analyses, insights, and GEO recommendations.
  • Work closely with Sales, Client Services, and Product colleagues to ensure successful implementation of GEO initiatives.
  • Contribute to developing playbooks, processes, best practices, and training materials.
Desired Qualifications
  • Knowledge of affiliate marketing is advantageous but not required.

About the company

A

Awin

View
Website

Awin is a global affiliate marketing network that connects advertisers with publishers to drive growth through performance-based marketing. Advertisers pay publishers a commission only when they drive traffic or sales, making it a measurable and cost-effective strategy. Awin earns revenue by taking a share of these commissions and offers tools like adMission for transparent disclosure of affiliate partnerships and Awin Access to help SMEs and startups enter the space, along with data insights and performance analytics to optimize campaigns. Operating across markets such as the US, UK, Germany, France, and Australia, Awin differentiates itself through its large, international network, a suite of practical tools, and a track record of industry awards, aiming to help advertisers and publishers grow together by delivering measurable results.

Company Size

1,001-5,000

Company Stage

Acquired

Total Funding

$215M

Headquarters

Berlin, Germany

Founded

2000

Get referred to Awin

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • June 30, 2026 ScalePost partnership monetizes AI citations before competitors.
  • February 24, 2026 platform upgrade cuts setup to minutes and lifts conversion speed.
  • April 14, 2026 U.S. investment and new leaders deepen enterprise growth momentum.

What critics are saying

  • Honey breaches forced Awin to suspend payments on January 21, 2026.
  • Impact.com and Rakuten also cut Honey, proving attribution theft remains industry-wide.
  • If AI search bypasses publishers, Awin’s commission take rate gets squeezed.

What makes Awin unique

  • Awin’s 2026 platform pairs affiliate payouts with AI Visibility and Smart Search.
  • Soft Click and Conversion Protection Initiative defend attribution across browser extensions and zero-click journeys.
  • Twenty-five years, 30,000 advertisers, and 1 million publishers create hard network effects.

Help us improve and share your feedback! Did you find this helpful?

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Disability Insurance
  • 401(k) Retirement Plan
  • 401(k) Company Match
  • Unlimited Paid Time Off
  • Flexible Work Hours
  • Remote Work Options
  • Professional Development Budget
  • Flexi-Office

Growth & Insights and Company News

Headcount

6 month growth

13%

1 year growth

13%

2 year growth

13%
Affilitizer
Oct 17th, 2026
Awin names Yasmina Siadatan SVP Growth to lead global sales and marketing expansion.

Awin names Yasmina Siadatan SVP Growth to lead global sales and marketing expansion. Awin has appointed Yasmina Siadatan as SVP Growth to unify its global sales and marketing functions and drive expansion in the US and Latin American markets. Global affiliate platform Awin has appointed Yasmina Siadatan as Senior Vice President of Growth, a newly created role designed to unify the company's global sales and marketing functions. In a guest post for Awin US, Leeanne Boulton explains that this leadership shift is a core component of the network's strategy to accelerate international expansion and strengthen its market position outside of its European heartland, specifically targeting the US and Latin American markets. A unified growth strategy. The creation of the SVP Growth position marks a structural change for Awin. By placing brand strategy, demand generation, and commercial execution under a single leader, the company aims to bridge the gap between market positioning and customer acquisition. This integrated approach reflects a broader trend in the performance marketing industry, where the silos between "marketing" and "sales" are dissolving in favor of holistic revenue operations. According to Awin CEO Adam Ross, the appointment supports the company's evolution beyond traditional affiliate marketing. The network is increasingly focusing on multi-touch attribution and measurement tools that allow brands to reward partners across the entire customer journey, from initial discovery to final conversion. Deep experience in scaling tech. Siadatan joins Awin with over 25 years of experience in leadership roles across the SaaS, fintech, and digital media sectors. Her background is characterized by a focus on high-growth technology businesses, making her well-suited for Awin's current push for global scale. Industry implications. As the affiliate landscape becomes more complex with the rise of the creator economy and sophisticated publisher models, platforms are under pressure to prove their value beyond the "last click." Siadatan's focus will be on articulating Awin's proposition to brands and creators who require more than just a tracking link. Reporting to Chief Commercial Officer David Lloyd, Siadatan will be tasked with making the platform's technical capabilities - such as server-side tracking and influence-based payouts - a central part of the global sales pitch. This leadership update signals that Awin is ready to compete more aggressively with US-native networks by emphasizing a tech-first, globally integrated growth model. On Affilitizer: Awin

Affilitizer
Oct 4th, 2026
Awin Meet Up: Golden Quarter 2026: 20 oct, Paris - agenda.

Awin Meet Up: Golden Quarter 2026: 20 oct, Paris - agenda. Awin hosts its annual Golden Quarter Meet Up in Paris on October 20, 2026, focusing on affiliate strategies for the year-end peak shopping season. Q4 strategy focus in France. The Awin Meet Up: Golden Quarter 2026 takes place in Paris on October 20, 2026. Organized by global affiliate network Awin, the event serves as a strategic gathering for industry professionals ahead of the year's most significant retail period. The meetup focuses on the "Golden Quarter," the fourth quarter of the calendar year which includes major shopping events such as Black Friday, Cyber Monday, and the Christmas holiday season. Participants typically include advertisers, publishers, and agencies operating within the European affiliate marketing ecosystem. Networking and regional insights. The one-day event provides a platform for stakeholders to discuss regional market trends specific to France and the broader European territory. The timing in late October allows attendees to finalize tactical adjustments for high-volume sales days. As a localized networking format, the meetup facilitates direct communication between merchants and affiliates. These interactions often center on commission structures, inventory availability, and technical preparation for increased traffic loads during peak trading windows. Attendance and participation. The event is part of Awin's regional engagement strategy, aimed at fostering domestic partnerships within the French market. While specific session details and speakers for the 2026 edition have not yet been released, the program traditionally covers performance benchmarks and consumer behavior forecasts for the upcoming peak season. Attendees can expect discussions on attribution modeling and tracking stability, which remain central concerns for practitioners during high-stakes sales periods.

Affilitizer
Sep 19th, 2026
Awin earns seven GPMA nominations following ShareASale migration and tracking updates.

Awin earns seven GPMA nominations following ShareASale migration and tracking updates. Network earns shortlisting for new 'Partnership Ecosystem' category following ShareASale integration and S2S tracking rollout. Affilitizer Editorial Team Richard Towey of Awin AU confirms that Awin secured seven nominations for the Global Performance Marketing Awards (GPMA), including the new Partnership Ecosystem Award. The shortlisting follows the 2024 infrastructure overhaul where the platform integrated the ShareASale publisher and advertiser base into its global system. The GPMA celebrates its 10th anniversary this October in London. Organizers restructured categories to reflect market shifts; specifically, the "Partnership Ecosystem Award" replaces the "Global Affiliate Network" category. This change signals a move toward integrated commerce and retail media models. Lowering entry barriers for diverse partners. Seven technical and operational milestones achieved in 2024 underpin Awin's nominations. The company shifted focus toward lowering entry barriers for diverse partner types. The Awin creator app drove this strategy, gaining 99,000 users via a 34% increase in installs. The new Ecosystem category reflects how the industry has evolved to include creator partnerships, retail media, commerce, and affiliate marketing. Publisher acquisitions rose 52%, totaling over 177,000 sign-ups. A redesigned onboarding process fueled this growth, reducing the average time to a publisher's first sale by 7%. S2S tracking protects $850 million in revenue. Awin's GPMA submission highlights its Conversion Protection Initiative. As browser privacy restrictions and the phasing out of third-party cookies challenge the industry, tracking accuracy serves as a competitive differentiator. Over 1,800 advertisers upgraded their tracking standards by adopting server-to-server solutions. This initiative protected $850 million in advertiser revenue. Furthermore, the technology secured $70 million in publisher commissions that tracking discrepancies might otherwise have erased. Platform consolidation and AI support. The nominations also acknowledge the completion of a massive platform migration. Awin moved 230,000 ShareASale publishers and 9,000 advertisers onto its primary global platform. During this consolidation, the company launched "Nova," a redesigned platform interface. To manage this scale, the network integrated the AI virtual assistant "Ava." The tool resolves approximately 75% of user queries. This automation allows the nominated Global Account Management Team to focus on strategic consulting rather than routine support. The industry now waits to see if Awin repeats its four-prize success from the previous year at the October ceremony. Affilitizer Editorial Team

Yahoo Finance
Jun 30th, 2026
Awin partners with ScalePost to measure AI-driven brand discovery beyond the click

Awin, a global marketing technology platform, has partnered with ScalePost to help brands measure how AI influences consumer discovery as searches increasingly end without clicks. The collaboration uses first-party data to track real AI citations rather than modelled data, addressing the challenge that two-thirds of Google searches now conclude without a click. The partnership is supported by collaborations with Peec.ai and Profound to provide comprehensive visibility across customer journeys. Awin is launching new platform features including AI Visibility, which shows when brands appear in AI-driven experiences, and Smart Search, which uses natural language to help marketers identify publisher partners faster. Awin data indicates that accounting for AI interactions can increase observed engagement by three to six times, giving marketers clearer insight into what drives customer decisions.

Awin
Apr 15th, 2026
Awin invests millions in US to protect $578M in brand revenue through AI-resilient affiliate marketing

Awin, a global affiliate marketing platform, has announced a multi-million dollar investment in the North American market to help brands navigate AI-driven commerce challenges. The company's Conversion Protection Initiative has recovered over $578 million in global brand revenue, including $37 million in protected commissions and $6.55 million saved for US adopters through misattribution prevention. The investment addresses tracking challenges as AI reshapes the $1.62 trillion US e-commerce landscape. Awin's technology suite includes the Mastertag tracking system and Soft Click technology, which protected 29.4 million transactions globally last year. The company has expanded its US leadership team, adding Travis Abbott as Head of Sales and Lisa Tadje as Head of Marketing. Awin's platform serves 30,000 brands, including Under Armour, Samsung and GE Appliances.