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HOLYWATER TECH

AI-powered storytelling platform and distribution

User Acquisition Lead

Full-TimeUpdated on 10/15/2026
No salary listed
Mid
Kyiv, Ukraine
HybridThe role may be remote or office-based; the ATS location is Kyiv.
Growth & MarketingPerformance & Paid Marketing

About the job

Requirements
  • At least 3 years of experience in Paid Social (Meta, TikTok, or Snapchat) or Google Ads, with examples of scaling traffic multiple times while maintaining performance at scale.
  • Experience building and developing effective teams.
  • Experience using artificial intelligence or automation tools to improve efficiency and scale campaigns.
  • Deep understanding of performance marketing and unit economics.
Responsibilities
  • Scale paid acquisition across app and web in the assigned channel, focusing on business results.
  • Lead a team of user acquisition managers by prioritizing tasks effectively, developing the team, and achieving performance goals.
  • Build a systematic testing approach, including hypotheses, experiment design, and interpretation of results.
  • Develop an automation-first approach using automated rules and artificial intelligence tools.
  • Build effective collaboration with Google customer success managers to identify new growth opportunities.
Desired Qualifications
  • Experience at Genesis, SKELAR, or other large product technology companies.
  • Experience at a Big Four firm or leading consulting company.

About the company

HOLYWATER TECH blends human creativity with AI to shape entertainment across books, audiobooks, interactive stories, and video series. It provides AI-powered tools for creators to develop, refine, and publish stories and distributes content globally to reach millions. Creators earn fixed payments plus royalties based on engagement, with new revenue from interactive features like AI companions. The goal is to empower storytellers and readers by expanding storytelling, improving the creative process, and ensuring fair earnings through a scalable global network.

Company Size

201-500

Company Stage

Series A

Total Funding

$22M

Headquarters

Kyiv, Ukraine

Founded

2020

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Simplify's Take

What believers are saying

  • January 2026's $22 million Horizon Capital round funds U.S. expansion and production.
  • Dhar Mann Studios launched 40 exclusive vertical titles for My Drama in 2026.
  • July 2026 report says Holywater reaches 100 million users and leads U.S.-European vertical apps.

What critics are saying

  • ReelShort, DramaBox, and ShortMax already dominate overseas microdrama distribution.
  • Holywater depends on Fox and Dhar Mann; partner churn destroys its content pipeline.
  • If My Drama CAC rises, Apple and Google policy changes can break growth economics.

What makes HOLYWATER TECH unique

  • My Drama spans 100 million users across vertical video, books, and AI series.
  • Fox Entertainment took an equity stake in October 2025 and backs 200 titles.
  • February 2026 Jeynix acquisition adds face replacement, de-aging, and lip-sync tools in-house.

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Benefits

  • Health Insurance
  • Remote Work Options
  • Paid Vacation
  • Gym Membership
  • Mental Health Support

Company News

The Hollywood Reporter
Feb 9th, 2026
Microdrama giant Holywater acquires AI VFX firm Jeynix, rebrands as Holywater Tech

Holywater, an AI-first vertical video company, has acquired visual effects firm Jeynix and rebranded as Holywater Tech. The Ukrainian-founded company operates microdramas platform My Drama, books platform My Passion and AI streaming platform My Muse, targeting the US vertical video market. Jeynix, founded in 2024, specialises in facial animation, face replacement, de-aging and lip-sync technology. The acquisition will enable Holywater Tech to deliver cinematic-quality visuals whilst maintaining low budgets and enabling rapid market localisation. The move follows Holywater's $22 million financing round last month and recent partnerships with Fox Entertainment. Fox took an equity stake in October 2025 and committed to producing over 200 shows over two years, later partnering with YouTube creator Dhar Mann for 40 titles on My Drama.

Axios
Jan 15th, 2026
Holywater raises $22M Series A to grow microdrama app My Drama

Holywater, a Ukrainian media company, has raised $22 million in a Series A round to expand its microdrama app My Drama and other products. The funding comes as microdramas—short, serialised stories designed for mobile binge-watching—gain popularity in the US. The investment will support the company's growth as it capitalises on the emerging microdrama trend, which caters to viewers seeking quick, episodic content on their mobile devices.

TheWrap
Oct 9th, 2025
Fox Entertainment Invests in Holywater Platform

Fox Entertainment has acquired an equity stake in the vertical video platform Holywater to enhance its tech growth strategy and digital storytelling. The partnership will involve collaboration on original vertical video series, ad sales, and brand partnerships, and will integrate Fox IP into the vertical format. Fox CEO Rob Wade emphasized the importance of innovation in digital storytelling for future growth. Financial terms of the deal were not disclosed.