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Betsson Group

Online casino, sportsbook, and gaming operator

Senior Product Manager

Product ManagementConfirmed live in the last 24 hours
Full-timeMaltaNo salary listed

About the Job

Requirements

  • Be product- and data-driven, with an understanding of customer expectations, product performance, and continuous improvement.
  • Have experience shipping products and functionalities in partnership with engineers, designers, and other product leaders.
  • Use data- and hypothesis-driven approaches to solve problems.
  • Analyze legal and regulatory requirements to ensure product compliance.
  • Give demos and presentations to broad audiences.
  • Communicate and negotiate with stakeholders from various backgrounds.
  • Work with distributed teams across multiple locations.
  • Work with Jira, Google Tag Manager, Google Analytics, or equivalent tools.
  • Apply an Agile mindset and adapt requirements to business needs and market opportunities.
  • Understand the iGaming industry and player behavior.

Responsibilities

  • Work with the Head of the area and other product managers to define strategy and advance the group's customer-experience vision.
  • Analyze customer feedback, identify opportunities and issues affecting player experience, and develop hypotheses based on findings.
  • Conduct product and provider research to gather insights and validate ideas.
  • Partner with architects, developers, and stakeholders to define customer experience, product specifications, and acceptance criteria.
  • Coordinate with different areas to plan, prioritize, and execute product improvements.
  • Prioritize user stories according to customer experience and business value.
  • Analyze improvements and deliverables retrospectively to evaluate their impact on business KPIs.
  • Travel occasionally to meet team members in various offices.

About the Company

Betsson Group

Online casino, sportsbook, and gaming operator

Betsson Group runs online gambling services across 20+ brands, offering casino, sportsbook and other games licensed in 22 countries. It operates on a proprietary platform that powers the core customer experience and supports brands like Betsson, Betsafe, Nordicbet, and CasinoEuro. Each brand provides gaming products through the same platform, with a focus on delivering a seamless user experience under licenses across Europe, South America, North America, and Central Asia. Compared to its competitors, Betsson Group emphasizes scale, a multi-brand strategy, and responsible operations, backed by memberships in industry groups (EGBA, ESSA, G4) and a broad geographic footprint. The company's goal is to deliver the best customer experience in the industry by offering regulated gaming responsibly across its licensed markets.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Stockholms kommun, Sweden
Founded
1963

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