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Buck Mason

Direct-to-consumer menswear brand selling timeless apparel

Men’s Social & Community Associate

Social Media Strategy & ManagementConfirmed live in the last 24 hours
Full-timeLos Angeles, CA, USA$75k - $80k /yr

About the Job

Requirements

  • 2–4 years of experience running or supporting social and community for a consumer brand, ideally in menswear, lifestyle, or direct-to-consumer retail.
  • Provide examples of accounts worked on and content created, with results that can be discussed.
  • Write concise captions and replies and exercise judgment about when not to respond.
  • Have a strong visual eye for photography, typography, and brand-appropriate taste.
  • Be fluent in Instagram, TikTok, YouTube, and Pinterest, including their native creation tools, and have working knowledge of social management and listening platforms such as Sprout, Later, and Dash Hudson.
  • Read dashboards, prepare weekly reports, and explain what the numbers mean.
  • Have some experience with creators or influencer partnerships.
  • Have produced or coordinated brand events and be able to manage event-day details calmly.
  • Run a content calendar, manage concurrent product launches and store openings, and maintain consistent account activity.
  • Have a genuine interest in menswear, including garment construction, fit, and customers.
  • Have menswear experience and understand the customer through face-to-face interaction.
  • Have basic photo and video editing skills using tools such as CapCut, Premiere, or Lightroom.

Responsibilities

  • Own the men's social content calendar across all channels, aligned with product launches, campaigns, store openings, and seasonal moments.
  • Help shape channel-specific strategy with the brand team, including each platform's purpose, content, and posting frequency, and execute the strategy.
  • Publish daily, manage the posting queue, and maintain the brand's tone, typography, and image quality across posts.
  • Monitor platform changes and emerging formats, and propose worthwhile tests.
  • Write captions, scripts, replies, and copy in the Buck Mason voice.
  • Partner with Creative on social-first photography and video by contributing to briefs and shot lists, and capture content when appropriate.
  • Build repeatable series and formats that establish a point of view for the men's social feed.
  • Respond to comments and direct messages daily in the brand voice, and route product and order issues to Customer Experience with context.
  • Track sentiment, recurring questions, and product feedback, and share findings weekly with Design, Retail, and Ecommerce.
  • Produce men's events end to end.
  • Curate invite lists spanning loyal customers, local tastemakers, creators, and press, and secure attendance.
  • Develop event concepts and manage venue, music, food and drink, run of show, and event details.
  • Manage event budgets, vendors, staffing, RSVPs, and day-of production.
  • Coordinate with Creative and the event photographer to capture events for social use.
  • Source and manage day-to-day relationships with creators, stylists, and tastemakers, including outreach, gifting, scheduling, and content review, with brand-team support on contracts and budget.
  • Coordinate with Paid Media on which organic content and creator assets to amplify.
  • Own weekly social reporting covering reach, engagement, follower growth, community health, and traffic attributed to social.
  • Contribute clear takeaways about performance to the monthly brand marketing readout and adjust the content calendar accordingly.
  • Work toward quarterly goals set with the brand team.

Desired Qualifications

  • Experience running or supporting social and community for a consumer brand, ideally in menswear, lifestyle, or direct-to-consumer retail.
  • Menswear, lifestyle, or direct-to-consumer retail experience.
  • Experience with creators or influencer partnerships.

About the Company

Buck Mason

Direct-to-consumer menswear brand selling timeless apparel

Buck Mason is a direct-to-consumer menswear brand that designs and sells high-quality, timeless casual apparel such as tees, jeans, jackets, and shirts. Its products are built for durability and everyday comfort, with a modern-meets-classic American aesthetic. The company sells online and through brick-and-mortar stores in major cities, and it also offers virtual fittings to help customers find the right size and reduce returns. Unlike many competitors who rely on third-party retailers, Buck Mason controls the entire customer experience from design to delivery, enabling better pricing and consistency in quality. The goal is to provide versatile, durable clothing that stays relevant season after season, fostering long-term customer relationships.

Company size
201-500
Company stage
Early VC
Total funding
$2.6M
Headquarters
Los Angeles, CA
Founded
2013

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