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Ripple Street

Hosts house parties for product trials

Principal Campaign Operations

Full-Time
No salary listed
Expert
Bengaluru, Karnataka, India
In Person
Business & StrategyBusiness Operations

About the job

Requirements
  • A strong operational track record in campaign delivery in a client-facing environment, with demonstrated execution quality.
  • Ability to learn new tools and processes quickly and improve them thoughtfully in sustainable ways.
  • Structural attention to detail and process discipline.
  • Clear, confident communication with clients, the team, and leadership, including proactively flagging problems.
  • Ownership mentality: identify gaps and begin solving them without waiting for someone else to define the problem.
Responsibilities
  • Define and continuously refine campaign operations, including standard operating procedures, quality assurance checkpoints, and escalation paths, and hold the team to those standards.
  • Own end-to-end delivery quality across the portfolio, ensuring predictable outcomes and execution readiness at every stage.
  • Introduce and enforce pre- and post-launch quality assurance processes to minimize execution errors.
  • Forecast capacity and inventory readiness against upcoming contracts and pipeline, informing campaign sequencing and slotting.
  • Serve as the senior operational point of contact for complex or escalated client situations, maintaining deep current knowledge of active client relationships, their history, priorities, and sensitivities.
  • Take first ownership of operational issues and see them through to resolution.
  • Design and maintain standard operating procedures, dashboards, and quality assurance checklists to make delivery more predictable.
  • Identify opportunities for automation, tooling improvements, or workflow changes that reduce manual effort without sacrificing quality.
  • Oversee client-facing operational touchpoints beyond campaign execution, including content governance, support workflows, and reporting.
  • Establish the operational standard for the wider team through work, decisions, and expectations.
  • Informally guide less experienced team members through complex, ambiguous, or high-stakes situations.
  • Partner with the team's people manager to align standards and day-to-day people leadership, without taking on hiring, performance, or compensation decisions.

About the company

Ripple Street creates a platform that helps brands run word-of-mouth campaigns by connecting them with consumers who are willing to host house parties, try full-sized products, and share their experiences. How it works: brands access Ripple Street to recruit hosts and audiences, coordinate events, and distribute products for trial. The hosts run real-world events where attendees sample items and provide feedback, which Ripple Street collects to generate insights and authentic consumer impressions. Revenue comes from brands paying for platform access and the ability to reach targeted audiences through these hosted events. Ripple Street differentiates itself by focusing on experiential, in-person product discovery and feedback rather than traditional advertising, leveraging social experiences and peer recommendations to drive engagement. The company's goal is to help brands build word-of-mouth buzz and gain practical consumer insights from real-world trials.

Company Size

11-50

Company Stage

Series A

Total Funding

$16.2M

Headquarters

Town of Greenburgh, New York

Founded

2005

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Simplify Jobs

Simplify's Take

What believers are saying

  • 2025-2026 campaign flow shows brands still pay for at-home sampling and feedback.
  • Food and beverage promotions fit Ripple Street's repeatable house-party and Chatterbuy model.
  • A simple consumer discovery format creates measurable reviews, photos, and word-of-mouth data.

What critics are saying

  • Ripple Street has 11-50 employees, limiting sales coverage and product velocity.
  • Its $5.81 million total funding since 2009 signals chronic undercapitalization.
  • Retail media and creator platforms can absorb brand sampling budgets by 2027.

What makes Ripple Street unique

  • Ripple Street's B2H platform turns homes into product-testing events for brands.
  • Mondelez, Anheuser-Busch, and General Mills use Ripple Street's consumer engagement journeys.
  • 2026 Chatterbuy campaigns for Capri Sun, ARM & HAMMER, and Kinder Bueno show active demand.

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Benefits

  • Remote Work Options
  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Paid Vacation

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-3%
TopSave
May 3rd, 2025
POSSIBLE Free Capri Sun Single Serve Bottles - Ripple Street Chatterbuy Event

Ripple Street is currently accepting applications for the Capri Sun Single Serve Chatterbuy event.

Girls Soccer Network
Jul 12th, 2023
Girls Soccer Network joins forces with Ripple Street to promote the frito-lay® and Fox Sports #ultimatesoccerwatchparty experience

Girls Soccer Network joins forces with Ripple Street to promote the frito-lay® and Fox Sports #ultimatesoccerwatchparty experience.