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Park Place Finance

Direct private lender for real estate

Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeAustin, TX, USA

About the Job

Requirements

  • At least 3 years of hands-on marketing experience, including managing campaigns end to end.
  • Current or recent marketing experience in the lending industry, such as private lending, hard money, mortgage, or real estate finance.
  • Advanced HubSpot experience, including workflows, email, lists, reporting, and CRM administration.
  • Proven results running paid advertising campaigns on Google, Meta, and/or LinkedIn, with budget ownership.
  • Experience managing business social media accounts and growing engagement.
  • Strong writing skills and a portfolio of content and design work.
  • Working knowledge of Canva, Adobe Creative Suite, or similar design tools.
  • Working knowledge of analytics, including Google Analytics and HubSpot reports, and ability to make data-driven decisions.
  • Ability to manage several projects at once.
  • Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.

Responsibilities

  • Own HubSpot as the primary marketing platform, including CRM hygiene, lists, segmentation, workflows, and lead scoring.
  • Build and send email campaigns and automated nurture sequences for borrowers, brokers, and investors.
  • Build reports and dashboards tracking lead sources, pipeline, and campaign return on investment.
  • Partner with the sales team to ensure leads are routed, followed up, and tracked consistently.
  • Plan, launch, and optimize paid campaigns across Google Ads, Meta (Facebook and Instagram), and LinkedIn.
  • Manage ad budgets, targeting, A/B tests, and bid strategy to lower cost per lead.
  • Track website and landing-page conversion rates to understand what drives applications.
  • Manage the social media calendar and channels, including posting, engagement, and growth.
  • Create social posts, email copy, blog articles, case studies, and website updates.
  • Design flyers, one-pagers, rate sheets, event materials, and other print and digital collateral.
  • Maintain consistent branding across Park Place and Competitive Edge Lending.
  • Manage the company's conference calendar by researching, selecting, and registering for industry events.
  • Purchase and coordinate exhibitor booths and sponsorships, including booth design, displays, and giveaways.
  • Book travel for attending staff, including flights, hotels, and ground transportation.
  • Manage event budgets, deadlines, and vendor logistics from registration through follow-up.
  • Coordinate post-event lead follow-up with the sales team.
  • Develop go-to-market plans for new loan products and new markets.
  • Plan and promote events, sponsorships, and broker outreach initiatives.
  • Review existing campaigns for weaknesses and improve them within budget.
  • Bring ideas to senior leadership and report results monthly.

Desired Qualifications

  • HubSpot certifications.
  • Familiarity with marketing to real estate investors, brokers, and builders.
  • Understanding of compliance considerations in financial services advertising.
  • Experience with event marketing and trade shows.
  • Basic website management experience, such as WordPress or similar.

About the Company

Park Place Finance

Direct private lender for real estate

Park Place Finance is a nationwide direct private lender that funds non-owner-occupied real estate investments using its own capital to offer fast closings (typically 3-5 days). It provides Fix and Flip loans (up to 93% of purchase price and 100% of renovation costs, 12-24 months), short-term Bridge loans, DSCR loans (30-year fixed-rate for rental properties based on rental income), and Ground-Up Construction loans for permit-ready projects. The company lends on single-family homes, 2-4 unit properties, small multi-family buildings, and condos, but not on commercial properties or raw land, and targets real estate investors from first-time flippers to experienced builders. Its goal is to provide quick, reliable financing that helps investors close deals fast and grow their real estate portfolios, leveraging in-house capital and lender-focused expertise to differentiate from competitors.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Town of Croghan, New York
Founded
2006

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