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Moloco

ML-powered ads targeting high-value users

Global Product Activation Lead - Gpal

Product MarketingConfirmed live in the last 24 hours
Full-timeIn-person

About the Job

Requirements

  • Have 5 or more years of experience in sales activation, sales operations, or sales leadership, including 3 or more years of program or project management.
  • Have 4 or more years of experience in the mobile advertising industry and deep familiarity with AdTech market dynamics.
  • Have a keen understanding of AdTech sales motions, including sales enablement and product adoption best practices.
  • Have a proven track record of driving top-line growth through sales activation and product commercialization in a global, fast-paced, highly cross-functional environment, and be adept at leading through influence and driving clarity in ambiguous situations.
  • Combine strong analytical skills with a deep understanding of real-life seller, customer, and product development dynamics.
  • Be able to synthesize compelling solutions that result in cross-functional consensus from disparate data points and work with stakeholders to deliver tangible results.
  • Balance advocating for unique regional needs with connecting global initiatives to local markets productively based on regional nuances.
  • Demonstrate the capability to implement operational rigor without letting procedure get in the way of impact.
  • Have experience working with, supporting, and teaching customers.
  • Be comfortable communicating complex and lightly technical concepts to technical and non-technical audiences.
  • Be able to multitask and prioritize effectively in a fast-growing, dynamic work environment.

Responsibilities

  • Define product positioning, value proposition, and go-to-market plans to unlock commercial success.
  • Scope and execute initiatives that drive commercial outcomes in-market.
  • Guide new product rollouts, including Alpha, Beta, and general availability, in collaboration with Product Management and other go-to-market colleagues, defining and tracking success metrics.
  • Work with regional cross-functional teams to collect top customer needs from the market, formulate problem statements, and identify sales enablement or experimentation initiatives that can be actioned.
  • Aggregate, clarify, and size regional feedback to stack-rank global product requests.
  • Showcase product progress to internal and external stakeholders to drive awareness and adoption and gather feedback.
  • Work cross-functionally to help build the company’s point of view on industry trends and issues, and participate in industry forums to evangelize.
  • Create global templates for new product launches, including global communications and objection-handling materials, training templates, commdocs, and pitch decks.

About the Company

Moloco

ML-powered ads targeting high-value users

Moloco provides programmatic digital advertising solutions that use machine learning and first-party data to help brands acquire and re-engage high-value users and monetize at scale. Its platform analyzes real-time signals and leverages a client’s own data to predict which users will convert, then serves and optimizes ads to meet specific advertiser goals across budgets, campaigns, and geographies. Unlike many competitors, Moloco focuses on delivering outcomes for any advertiser goal and maximizing the value of every user, aiming to help businesses grow revenue and expand their customer base. The company targets performance advertising, emphasizing high-value user acquisition, user monetization, and scalable growth.

Company size
501-1,000
Company stage
Series C
Total funding
$191.6M
Headquarters
Menlo Park, CA
Founded
2013

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