Klaviyo builds customer relationship software for consumer brands, combining marketing, customer service, analytics, and a customer data platform in one system. Its platform draws on shoppers' purchases, browsing, and message activity to create customer profiles that brands use to personalize communications. Businesses use these profiles to automate email, text, WhatsApp, and mobile push campaigns, while AI agents create marketing work and answer customer questions. Klaviyo earns subscription fees based on active customer profiles, message volumes, and service activity, rather than charging for each employee who uses the software. Founded in 2012, the company is headquartered in Boston, Massachusetts.
Company Size
1,001-5,000
Company Stage
IPO
Headquarters
Boston, Massachusetts
Founded
2012
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