Cleeng specializes in Subscriber Retention Management (SRM) for OTT services, with a focus on live sports and VOD. It offers a modular platform that helps broadcasters and media companies optimize subscriber retention and monetization through services like pay-per-view (PPV), subscription video on demand (SVOD), transactional video on demand (TVOD), and rental options. The platform is flexible and provides robust APIs for seamless integration with existing systems, making it suitable for broadcasters of all sizes. Cleeng counts D2C brands such as Sinclair Broadcasting Group, CBC, and Optus Sport among its clients. Its business model combines subscription fees, transaction fees, and service charges for modules that enhance core capabilities, including checkout optimization, churn management, and customer support. The company aims to build lifelong subscriber relationships by predicting and preventing churn through analytics and personalized customer care.
Company Size
51-200
Company Stage
Series B
Total Funding
$7.2M
Headquarters
Amsterdam, Netherlands
Founded
2011
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