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Advantage Solutions

Guides Rx-to-OTC brand transitions

Market Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeNew Orleans, LA, USA$70k - $75k

About the Job

Requirements

  • A Bachelor's degree is required.
  • Two to four years of experience is required.
  • Experience in the alcohol or beverage industry is preferred.
  • Experience working in an agency, retail, consumer packaged goods, or consumer electronics environment is required.
  • Ability to execute and evaluate sampling programs successfully.
  • Experience recruiting, interviewing, and training Brand Ambassadors.
  • Experience creating weekly schedules with specific execution parameters.
  • Experience approving team events, recaps, and payroll systems.
  • Ability to communicate effectively through various methods and tailor messages to the audience.
  • Ability to work independently while managing multiple tasks and deadlines.
  • Ability to work in a fast-paced, results-driven environment and adapt to ambiguity and change.
  • Ability to travel and drive as essential duties, with travel up to 50%.
  • Ability to sit for extended periods, hear telephone conversations, enter data on a computer, and lift up to 10 pounds as needed.

Responsibilities

  • Recruit, train, and motivate part-time Adult Beverage Brand Ambassadors to execute one-to-one consumer engagement activations.
  • Conduct final interviews and hire the Brand Ambassador team, and manage their training, development, and performance against program goals and metrics.
  • Ensure Brand Ambassadors have the merchandise and materials needed to execute sampling events.
  • Travel within the market for Brand Ambassador development, activation audits, and performance reviews.
  • Manage Brand Ambassador performance and provide direction, guidance, and support.
  • Develop employees for career advancement and succession planning.
  • Build client relationships and drive measurable activation results through effective execution.
  • Develop professional, value-oriented relationships with wholesaler and client field-management teams, and maintain a visible presence in designated accounts within the assigned territory.
  • Use reports and presentations to communicate program execution performance, competitive intelligence, market initiatives, wins, losses, opportunities, and challenges.
  • Collaborate with support and agency operations teams on report development, event execution, financial control, and coverage-model execution or revisions.
  • Ensure Brand Ambassadors are equipped for events and that reports and deliverables are completed.
  • Conduct weekly conference calls with district managers and local teams to communicate program updates and strategic priorities.
  • Manage the assigned geographic-area budget to maximize revenue and profit, and reduce workers’ compensation claims by enforcing a safe work environment.
  • Provide tactical support for Brand Ambassador processes, daily business needs, and administrative work.
  • Communicate daily or weekly with Brand Ambassadors through WhatsApp.
  • Perform additional position- or department-related responsibilities assigned by a supervisor or manager.

Desired Qualifications

  • Experience in the alcohol or beverage industry.

About the Company

Advantage Solutions

Guides Rx-to-OTC brand transitions

Advantage Consumer Healthcare helps healthcare brands move products from prescription (Rx) to over-the-counter (OTC) in the U.S., providing strategic planning through to tactical execution. It uses Advantage Solutions’ resources to manage regulatory, pricing, packaging, retailer engagement, and in-store activation, with revenue from consulting fees and performance-based incentives tied to sales growth and brand equity gains. The leadership brings hands-on experience from manufacturing, retail, and sales services, plus access to the parent company’s assets and industry connections for targeted U.S. execution. The goal is to increase product availability on shelves, strengthen brand equity, and drive retail sales through a successful Rx-to-OTC transition.

Company size
1-10
Company stage
Not listed
Total funding
Not listed
Headquarters
Pittsburgh, PA
Founded
2011

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