Madhappy is a Los Angeles-based apparel and lifestyle brand that sells bright unisex basics like hoodies, sweatpants, and t-shirts through direct-to-consumer e-commerce and experiential retail, including pop-ups and a flagship in West Hollywood. Its products feature bold colors and hood-stitch detailing, and it collaborates with brands like Gap, Columbia, UGG, and sports teams. The company builds a community around optimism and mental health via The Madhappy Foundation, which donates 1% of net sales to mental health initiatives and partners with organizations like Jed Foundation and Child Mind Institute. It differentiates itself by a mission-driven approach, emphasis on community-building and collaborations rather than traditional digital advertising, with a goal to destigmatize mental health while growing a lifestyle brand.
Company Size
51-200
Company Stage
Early VC
Total Funding
$4M
Headquarters
Los Angeles, California
Founded
2017
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