HockeyStack provides a SaaS analytics platform that unifies marketing, revenue, and product data to help SaaS teams understand what drives product engagement and high-quality leads, and to accelerate revenue growth. The platform works by aggregating data from marketing, product usage, and sales to present an analytics funnel that maps the entire customer journey. It shows which product features drive revenue and how individual blog posts or content pieces impact revenue, enabling teams to optimize marketing and content strategies and focus on the most profitable features. Compared with competitors, HockeyStack emphasizes end-to-end revenue attribution across marketing and product data within a single platform, tailored for SaaS businesses, and offered through a tiered subscription model. The company's goal is to help SaaS companies make data-driven decisions that improve marketing performance, product decisions, and overall revenue.
Company Size
51-200
Company Stage
Series A
Total Funding
$22.8M
Headquarters
Istanbul, Türkiye
Founded
2020
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