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Cetera Financial Group

Platform and services for independent advisors

Regional Business Development Manager - West Region

Field SalesConfirmed live in the last 24 hours
Full-timeRemote in USA

About the Job

Requirements

  • At least 5 years of directly related work experience in financial services recruiting or sales.
  • FINRA Series 7, 65, or 66 license.
  • Proven negotiation skills and a track record of creating compelling value propositions for prospective clients.
  • Effective communication and presentation techniques.
  • Working knowledge of Salesforce and Excel.
  • Strong understanding of the sales process, pipeline management, and metric achievement.
  • Strong knowledge of the financial services industry.

Responsibilities

  • Develop leads and build relationships with prospective Financial Advisors through professional, persistent, ongoing contact.
  • Create a recruiting plan for the assigned territory.
  • Meet recruitment goals.
  • Serve as the primary point of contact for Financial Advisors; articulate and sell the company's business model and the benefits of affiliating with Cetera Financial Group.
  • Evaluate an advisor's fit for Cetera Financial Group using knowledge of their book of business and other interactions.
  • Deliver business presentations to prospective advisors and provide consultative support on Cetera Financial Group services, products, and technology.
  • Negotiate and close offers to Financial Advisors by comparing the independent brokerage model with the advisor's existing compensation structure.
  • Capture recruiting activity throughout the Business Development pipeline using tools including Salesforce and Excel.
  • Participate in outbound social media and call campaigns related to Business Development.
  • Work with cross-functional teams to support ongoing solution development and execution of recruiting process enhancements.
  • Travel up to 50%.

Desired Qualifications

  • Prior experience in a fast-paced independent broker-dealer environment.
  • Bachelor's degree.
  • Experience partnering with internal business teams such as Advisory Recruitment, Sales Enablement, Legal, Finance, Transitions, and Onboarding to support advisors' success.
  • Strong presentation skills and executive presence.
  • Ability to self-direct and manage teams effectively.
  • Proficiency and familiarity with Salesforce and Microsoft Office.
  • History of implementing or improving business development programs, processes, or operating models.

About the Company

Cetera Financial Group

Platform and services for independent advisors

Cetera Financial Group runs a network of independent retail financial advisory firms and supports them with technology, marketing, compliance, and access to a wide range of investment products. Advisors use Cetera’s tools to manage client relationships, execute trades, and stay compliant, while Cetera earns fees and commissions from the products and services sold through the network. The platform differentiates itself by focusing on independent advisors and financial institutions, offering a broad, flexible set of resources and strategic partnerships that extend beyond captive channels. Its goal is to help independent advisors grow their practices and deliver strong outcomes for clients within a trusted partner network.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
San Diego, CA
Founded
1981

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