Knix makes direct-to-consumer intimate apparel focused on comfort and practicality. Its flagship leakproof underwear, designed to handle menstrual and urinary leakage with multi-layer, moisture-wicking gussets, anchors a broader range including wireless bras, activewear, shapewear, swimwear, loungewear, and the teen line Kt by Knix. The company sells mainly online but also operates physical stores and ships via Amazon, supported by a patented leakproof technology and campaigns that showcase real customers of diverse sizes. Its goal is to provide reliable, reusable intimate wear that protects against leakage while expanding its brand presence in North America and beyond.
Company Size
201-500
Company Stage
Acquired
Total Funding
$46.2M
Headquarters
Toronto, Canada
Founded
2012
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