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Agentio

Programmatic influencer advertising platform

Head of Creator Growth

Growth MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA

About the Job

Requirements

  • Supply-side growth experience at a marketplace where the supply consists of individual people, such as creators, gig workers, sellers, or other professionals.
  • A track record of building referral and incentive systems with economic design beyond flat bonuses.
  • Ability to own a business metric, set a strategy to achieve it, and be accountable for the gap.
  • Ability to operate across product, data, and execution by building and instrumenting systems, not only analyzing or executing.
  • 8–15 years of experience designing and running scaled supply-side programs that grew beyond what a team could execute manually.
  • An AI-native mindset and ways of working.
  • Strong command of unit economics and experimentation.
  • Familiarity with and passion for the creator economy and digital advertising.
  • Focus on outcomes measured by activated, earning creators rather than signups or vanity metrics.
  • Ability to move quickly in ambiguous environments and develop a playbook.
  • Comfort working in zero-to-one environments and owning outcomes.
  • Understanding that the role is in-office five days per week.

Responsibilities

  • Partner with Product to prioritize and sequence acquisition loops that drive efficient onboarding scale.
  • Move the acquisition model from solely relationship-driven to systematic while preserving marketplace quality.
  • Build paid, organic, and content programs that establish Agentio as an important monetization partner to creators globally.
  • Own launch moments and campaigns that drive creator awareness as the company expands to new platforms and geographies and launches products.
  • Own the self-serve creator journey from first contact to first earnings, reducing time to monetization and time to meaningful earnings.
  • Create gamification and scaled education to increase creator engagement and success, strengthening Agentio’s data moat and creators’ path to success.
  • Build full-funnel visibility from first touch through first earnings and referrals, with cohort-level views to identify funnel performance and leakage.
  • Partner with go-to-market leadership on supply-demand guardrails that keep the marketplace healthy as it scales.
  • Partner with finance and leadership to develop new monetization channels and opportunities.

About the Company

Agentio

Programmatic influencer advertising platform

Agentio connects brands with content creators to deliver influencer-based advertising through a patent-pending, programmatic ad platform. Advertisers bid on ad units that are fulfilled by creators via ad reads in videos or other agreed formats, enabling scalable, high-performance campaigns. The platform handles the transaction flow and typically earns revenue through commissions or service fees. It does not sell personal data but shares necessary information with third parties to operate. Agentio’s goal is to help brands run efficient, scalable influencer campaigns by linking marketers with a growing network of creators.

Company size
51-200
Company stage
Series B
Total funding
$56.3M
Headquarters
New York City, New York
Founded
2023

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