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Dutch

Subscription-based online veterinary care.

Director of Customer Experience

Customer ExperienceConfirmed live in the last 24 hours
Full-timeOakland, CA, USA$150k - $180k /yrHybrid

About the Job

Requirements

  • At least 8 years of customer experience or customer operations experience, including at least 3 years in a leadership role.
  • Experience building and scaling customer experience teams at a direct-to-consumer, health, or subscription company is required; experience in a high-stakes environment with little margin for error is preferred.
  • Demonstrated ability to use data to diagnose problems, prioritize work, and make the case for investment.
  • Experience improving customer retention and satisfaction at scale.
  • Experience owning CSAT, NPS, and related metrics as business drivers.
  • Strong people leadership, including hiring, developing a team, and building a positive team culture.
  • Experience working cross-functionally and influencing teams outside customer experience.
  • Familiarity with modern customer experience tools such as Zendesk, Intercom, Kustomer, Gorgias, and Gladly, and a strong perspective on the appropriate use of AI and automation in member support.
  • Ability to write escalation policies and member-facing communications, including apology emails.
  • Comfort working in a fast-moving, high-accountability startup environment.

Responsibilities

  • Define the member experience across messaging, email, live support, prescription delivery, and other channels; set the vision, build the roadmap, and maintain experience standards.
  • Lead and grow the customer experience team, including team leads, support specialists, and customer experience operations; own hiring, onboarding, performance management, and team culture.
  • Build scalable support systems while maintaining warm and responsive service.
  • Own NPS, CSAT, and member retention metrics.
  • Build listening systems using surveys, tagging, and trend analysis to turn member feedback into actionable product and operational insights, and communicate those insights to leadership.
  • Partner with Product and Engineering to surface and prioritize member pain points.
  • Partner with Clinical to ensure seamless handoffs between veterinary care and member support.
  • Partner with Growth to understand member acquisition and retention drivers.
  • Evaluate, own, and improve the customer experience technology stack, including help desk software, CRM, automation, and AI-assisted workflows.
  • Improve operational efficiency while preserving a human touch in member support.
  • Ensure support interactions meet quality standards and the team complies with applicable regulatory guidelines for telehealth.
  • Audit the current member experience, build cross-organizational relationships, and identify the largest experience gaps during the first 90 days.
  • Develop a roadmap, make key hires, and drive early improvements in core metrics within six months.
  • Deliver noticeable improvements in the member experience and supporting data within one year.

Desired Qualifications

  • A genuine passion for animals.

About the Company

Dutch

Subscription-based online veterinary care.

Dutch.com provides online veterinary care through a subscription model. Pet owners access licensed veterinarians 24/7 via video calls, messaging, and tailored treatment plans, with prescriptions shipped to their home. The service covers up to five pets and includes ongoing follow-ups, aiming to offer affordable, convenient veterinary care without trips to a clinic. Unlike typical vet services, Dutch.com combines unlimited telemedicine access with home-delivery prescriptions and a fixed monthly or annual price starting at $7, making care simpler and cost-effective for households with multiple pets.

Company size
51-200
Company stage
Series B
Total funding
$43M
Headquarters
Oakland, CA
Founded
2012

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