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Celsius Holdings

Produces and markets metabolism-boosting energy drink

Field Marketing Ambassador

Part-TimeUpdated on 10/17/2026
$25 - $30/hr
Entry
Chicago, IL, USA
Remote
Growth & MarketingMarketing Generalist & Management

About the job

Requirements
  • Must be at least 21 years old.
  • Must have a clean driving record and a valid state driver's license, and pass a motor vehicle record check.
  • Must be able to stand for extended periods and consistently lift 25 pounds.
  • Must be willing and flexible to adapt to changing business needs and deadlines.
  • Must have outstanding communication and interpersonal skills to engage effectively with diverse audiences.
  • Must have strong organizational abilities to manage event logistics and maintain supplies efficiently.
  • Must be able to work flexible hours, including evenings, weekends, and holidays, to accommodate event schedules.
  • Must attend and actively participate in one to two team meetings per month.
  • Must have a high school diploma or equivalent.
Responsibilities
  • Actively promote and distribute Alani at designated events, trade shows, festivals, and other high-traffic locations.
  • Engage with consumers and provide product information highlighting benefits and unique selling points.
  • Encourage product trials by offering samples and creating positive, memorable experiences for potential customers.
  • Represent the brand's values, personality, and mission to foster a strong connection with the target audience.
  • Dress in accordance with brand guidelines to create a professional and approachable appearance.
  • Build relationships with consumers and potential brand advocates.
  • Be knowledgeable and comfortable overcoming consumer objections and answering product questions.
  • Care for the branded sampling vehicle on and off the road, maintaining its upkeep and premium appearance inside and outside.
  • Assist in planning and executing promotional events to ensure seamless operations and successful outcomes.
  • Coordinate with event organizers, vendors, and other team members to optimize brand visibility and maximize consumer engagement.
  • Manage inventory and supplies at the storage unit and at events.
  • Gather customer feedback and insights regarding product preferences, brand perception, and market trends.
  • Record and report data from activations after each shift.
Desired Qualifications
  • Previous experience in promotional events, customer service, or brand ambassador roles is a plus.
  • Additional education or relevant certifications are a plus.

About the company

CELSIUS provides a health-focused energy drink designed to support metabolism and fat burning for active, health-conscious people. The beverage is meant to be consumed with exercise to help increase calorie burn, with supporting studies from university researchers. It stands out by using a cleaner ingredient profile—no artificial preservatives, no aspartame, no high-fructose corn syrup, and low sodium—alongside a science-backed claim. The goal is to offer a metabolism-boosting, healthier energy option that fits active lifestyles.

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

Boca Raton, Florida

Founded

2004

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Simplify's Take

What believers are saying

  • Q2 2026 revenue hit $818 million, up 10.6%, driven by Alani Nu.
  • Celsius reported 20.1% U.S. energy-share in Q2 2026, validating category leadership.
  • Lead director Hal Kravitz bought $336,000 on September 15, 2026, signaling conviction.

What critics are saying

  • Texas Attorney General Ken Paxton opened a June 4, 2026 investigation into Alani Nu marketing.
  • Pomerantz filed a September 10, 2026 securities class action over teen-targeted safety claims.
  • A fatal-cardiac lawsuit tied to Alani Nu can permanently poison the Celsius parent brand.

What makes Celsius Holdings unique

  • Celsius, Alani Nu, and Rockstar give Celsius Holdings a multi-brand energy portfolio.
  • PepsiCo distribution powers national shelf access competitors cannot replicate quickly.
  • Celsius built a fitness-first brand identity around movement, performance, and wellness.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Long- and short-term disability
  • 401(k) Retirement Plan
  • 401(k) Company Match
  • Paid Vacation
  • Paid Holidays
  • Remote Work Options
  • Hybrid Work Options
  • Flexible Work Hours
  • Wellness Program

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

0%

2 year growth

0%
Grocery Gazette
Sep 28th, 2026
Celsius partners with English midfielder Georgia Stanway.

Celsius partners with English midfielder Georgia Stanway. Functional drinks brand Celsius has partnered with English player and ambassador Georgia Stanway to share advice ahead of the planned ATHX fitness competition. This builds on Celsius' role as the official energy drink partner of the ATHX Games in Liverpool on 3 and 4 October. This is part of the brand's collaboration which launched at ATHX Birmingham in August; Celsius is developing on its Live Fit Go platform for various competitions. The brand platform aims to promote the functional wellness drinks and curate experiences which are at the intersection of fitness and culture. Georgia Stanway, England midfielder and Celsius ambassador, said: "You don't have to be a professional athlete to set yourself a goal. That's one of the things I love about events like ATHX - everyone taking part has their own reason for being there and their own version of success. Celsius is a functional drinks brand that manufactures a range of products which are catered towards healthy shoppers. The brand's range of products includes wellness drinks and sachets which are made with no artificial colours or sugar. Carlotta Cattelani, head of marketing - UK&I, Celsius, said: "Georgia knows what it means to prepare, compete, and perform under pressure at the highest level, but the principles behind that, from setting a goal to putting in the work, are relevant to anyone taking on any challenge. "Our partnership with ATHX celebrates those everyday achievements and the community of people getting out there, giving it a go, and making each moment count."

Hinton Media Limited
Sep 23rd, 2026
CELSIUS takes its fitness pitch to Britain's Freshers' Weeks.

CELSIUS takes its fitness pitch to Britain's Freshers' Weeks. CELSIUS is touring London, Birmingham, Bath and Loughborough universities with football challenges and fitness competitions during Freshers' Week 2024. The energy drink brand is touring universities in London, Birmingham, Bath and Loughborough as it looks to put sport and competition at the centre of its appeal to students. Freshers' Week has long been a battleground for brands trying to introduce themselves to a new generation of consumers. CELSIUS is taking a particularly energetic approach. The functional energy drink brand is spending six days on university campuses across England this month, combining free samples with football and fitness challenges as thousands of students begin the new academic year. The tour began in London on September 19 before moving to the University of Birmingham for its Welcome Week on September 21 and 22. It will continue at the University of Bath on September 25 before finishing with two days at Loughborough University on September 26 and 27. Rather than relying on the conventional Freshers' Fair stand, CELSIUS has built its presence around competition. Students are being invited to test their free kick accuracy in a football challenge, while a separate fast feet contest asks participants to hit as many sensors as possible against the clock. Results are displayed on a live leaderboard, with prizes available alongside samples from the company's mobile CELSIUS truck. It is an approach closely tied to the way CELSIUS has been attempting to establish itself in Britain. The company describes itself as a functional energy drink born from fitness, and its university tour follows a summer in which the brand appeared at ATHX Games and through its partnership with the Aston Martin Aramco Formula One Team. That emphasis on sport gives the Freshers' campaign a purpose beyond simply putting cans into students' hands. The university market offers CELSIUS an opportunity to reach consumers at a point when many are joining sports clubs, trying new activities and forming habits that may last well beyond their first few weeks on campus. "University is a place when people meet new friends, try new activities, and find new communities they want to be a part of, so naturally Freshers' Week events are a perfect fit for CELSIUS," said Carlotta Cattelani, the company's Head of Marketing for the UK and Ireland. "We want students to come along, grab a CELSIUS, put their skills to the test, and challenge their friends. It's about kicking off the new academic year with an energy that makes the most of the opportunities in front of you." The timing also places CELSIUS in front of a valuable audience for the wider energy drinks industry. University students represent a market where studying, sport, socialising and increasingly fitness conscious lifestyles overlap, making campuses an obvious place for brands seeking to distinguish themselves in a crowded category. CELSIUS is currently promoting four flavours in Britain: Sparkling Raspberry Peach, Sparkling Mango Lemonade, Sparkling Strawberry Watermelon and Sparkling Kiwi Guava. By the time the truck leaves Loughborough on Sunday, the company will have completed four Freshers' and Welcome Week appearances across six days. For CELSIUS, however, the more important test will come after Freshers' Week is over: whether turning a free drink into an experience can turn new students into regular customers.

Yahoo Finance
Sep 16th, 2026
Celsius lead director buys $336K stake as energy drink maker eyes $3.2B revenue

Hal Kravitz, Lead Director at Celsius Holdings, purchased 12,000 shares of common stock for $336,000 on 15 September 2026, according to an SEC filing. The acquisition at $28.00 per share represented a premium to the day's closing price of $27.63. The purchase increased Kravitz's direct holdings by 5% to 239,158 shares. Kravitz has served as a director since 2016 and Lead Independent Director since 2021. Celsius Holdings develops and distributes functional energy beverages, with a market capitalisation of $7.2 billion and trailing twelve-month revenue of $3.0 billion. The company is expected to increase sales 18% to $3.2 billion in fiscal 2026. The insider purchase signals confidence in the energy drink maker's prospects within the growing functional beverage category.

Yahoo Finance
Sep 15th, 2026
Celsius director DeSantis buys $1M in shares as insiders spend $1.7M amid stock slump

Celsius Holdings shares rose 2% after-hours on Tuesday following a $1 million share purchase by director Damon DeSantis. The buy extended a week of insider acquisitions. DeSantis purchased 36,000 shares across Monday and Tuesday at weighted averages of $27.65 and $27.95, bringing his direct holdings to 2,728,187 shares. The stock closed at $27.63, down 2.9% in regular trading and well below its 52-week high of $66.74. Last Thursday, CEO John Fieldly bought 18,000 shares at $27.44, totalling $494,000. This followed similar purchases in May by Fieldly and other executives totalling over $700,000. The insider buying comes as Celsius works to stabilise its core brand whilst scaling Alani Nu and Rockstar Energy through PepsiCo distribution.

Yahoo Finance
Sep 10th, 2026
Celsius CEO buys $494K in shares as retail sentiment stays bearish

Celsius Holdings CEO John Fieldly purchased 18,000 shares on 10 September at a weighted average price of $27.44, totalling approximately $494,000. Fieldly now directly owns 956,063 shares of the company. This marks his second open-market purchase this year. In late May, he bought 8,475 shares, whilst two other executives bought shares worth around $700,000 combined. The insider activity occurs as Celsius works to stabilise its namesake brand whilst scaling a three-brand energy portfolio including Alani Nu and Rockstar Energy. In August, the company reported second-quarter revenue of $818 million, up 11% year-on-year. Shares rose 2% in after-hours trading on Thursday following the disclosure, after closing down 3.65% at $26.63 in regular trading.