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OurRitual

Online relationship coaching with expert guidance

Head of Product: AI Therapy

Product ManagementConfirmed live in the last 24 hours
Full-timeTel Aviv-Yafo, IsraelNo salary listedHybrid

About the Job

Requirements

  • At least 5 years of product management experience in consumer products, with real artificial intelligence or machine learning experience.
  • Hands-on large language model product experience, including prompt engineering, managing model behavior, and shipping artificial intelligence that must be safe and reliable.
  • Genuine interest in therapy, mental health, or emotional wellbeing, with understanding of the importance of clinical grounding.
  • Ability to translate complex behavioral and clinical requirements into clear, buildable specifications.
  • Cross-functional fluency, including working with engineers on architecture, clinicians on therapeutic frameworks, and designers on experience.
  • Fluent English.

Responsibilities

  • Own the AI therapy product surface, including conversational flows, tone, behavioral rules, guardrails, and prompt engineering for between-session support.
  • Define how AI appears across emotional processing, conversation preparation, reflections, and personalized guidance.
  • Drive the user-facing AI experience from specification through launch, ensuring it feels warm, safe, and clinically grounded.
  • Define how therapy session data becomes structured relationship context, including extraction logic, confidence scoring, lifecycle management, and recommendation systems.
  • Build the intelligence layer that makes AI interactions informed by the couple's history and therapeutic journey.
  • Shape content recommendation and insight delivery systems.
  • Partner with the clinical lead and therapist network to validate AI behavior before it reaches users.
  • Translate therapeutic frameworks into product specifications that engineers can build from.
  • Design expert-in-the-loop workflows and crisis safety protocols.
  • Ensure shipped products are therapeutically sound as well as technically effective.
  • Identify and develop new AI-powered experiences, including adaptive insights, therapist tools, and new modes of support.
  • Run proofs of concept with real users, define acceptance criteria, measure outcomes, and iterate.
  • Collaborate with consumer product initiatives to align AI and human experiences.

Desired Qualifications

  • Experience in health technology, therapy technology, or regulated consumer products.
  • Background designing conversational AI flows and managing AI tone and personality.
  • Personal experience with individual or couples therapy.
  • A track record taking products from zero to one at early-stage companies.
  • Experience with clinical validation workflows or expert-in-the-loop AI systems.

About the Company

OurRitual

Online relationship coaching with expert guidance

OurRitual offers a digital platform that provides relationship guidance through live, one-on-one sessions with relationship experts and in-app tools for practice. Through a subscription, users access customized videos and exercises created by researchers and therapists, plus ongoing coaching, all at their own pace. It differentiates itself by combining expert guidance with research-based content online, specifically focused on relationship skills rather than general therapy apps. The goal is to make relationship support more accessible and time-efficient, helping individuals and couples improve communication and overall relationship health.

Company size
51-200
Company stage
Seed
Total funding
$7.2M
Headquarters
Tel Aviv-Yafo, Israel
Founded
2021

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