Group Director - Client Partner

Who we are:

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste.

We’d love to hear from you if:

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

As a Group Director, Client Partner, you will own senior client relationships and business outcomes across a defined, verticalized client portfolio, designing multi‑year growth strategies and leading client touchpoints that move decisions to action. You’ll translate platform, competitive, industry, and Bliss Point insights into executive‑ready choices, orchestrate cross‑channel strategy with clear measurement, and set the standards and rhythms your leaders use day‑to‑day. You’ll nurture resilient C‑level relationships, reduce churn risk through formal account reviews and playbooks, and serve as a key leader in high-value business development efforts. You’ll develop leaders, institutionalize product‑first and measurement‑led practices, and partner with a centralized Operations &Finance group to achieve delivery quality and financial discipline—so you can stay focused on client success and growth. 

Level and scope alignment

• Level: Group Director (People Manager). Directs one or more functional areas through Directors/Senior Managers/Managers; sets 1–3‑year strategies that drive innovation, productivity, and growth; accountable for portfolio relationship health and outcomes; partners with centralized Ops/Finance for operational execution and financial stewardship.

• Reporting line: Typically to a VP (E1) or above; partners with Senior Client Leadership, Channel Teams, Analytics/Econometrics, Shared Services, Ops, Strategic Planning, Finance, Product/Bliss Point, and People.

• Team: Leads multi‑disciplinary client teams; accountable for client growth, risk reduction, and leadership quality across a defined book of business.

Key responsibilities

Client‑Centric

• Design and socialize multi‑year business growth strategies across your portfolio; align executives on ambition, investment, and a practical change roadmap, resolving competing incentives and complex politics along the way. Ensure these strategies connect with day to day work and priorities.

• Proactively nurture trusted, resilient relationships across the stakeholder system (including C‑suite); lead frequent, strategic client touchpoints and formal cross‑functional account reviews that turn insight into decisions, analyze churn drivers, and implement preventive actions.

• Stay connected to client business performance and key monthly and quarterly deliverables.

• Oversee and elevate integrated planning across multiple accounts so plans are consistent, strategic, and aligned to business and portfolio objectives; standardize planning frameworks (audience strategy, channel mix, investment scenarios, pacing) and engage Strategic Planning for cross‑brand/multi‑market, long‑lead inventory, or complex governance needs.

• Review, strengthen, and pressure‑test Director‑level plans - fine‑tune investment levels, channel roles, forecasting assumptions, and trade‑offs - and partner closely with Analytics/Econometrics, Channel teams, and Creative to ensure feasibility and measurement alignment.

• Lead or co‑present senior‑level planning presentations and major pitches with Business Developmentand your VP, shaping the story, solution, and value proposition so they are clear, defensible, and aligned with leadership expectations.

Product‑Led

• Drive product mastery & application of the Bliss Point App Suite. Build and demonstrate a product‑first operating model; set portfolio adoption, quality, and usage standards tied to retention, cross‑sell, and efficiency.

• Operate the feedback loop with Product: consolidate client needs, prioritize systemic issues, sponsor automation/operating model improvements that free capacity for higher‑value work, and influence the roadmap with your VP and Product leaders.

• Coach leaders to use App Suite insights in executive conversations; institutionalize narrative quality (what, so what, now what) across teams.

Data & Measurement‑Driven

• Challenge and evolve measurement approaches (e.g., MMM, incrementality, attribution) across your clients; align executives on investment cases, risk/return profiles, and clear success thresholds.

• Make analytics and planning readable and repeatable across accounts: set consistent goals by objective, a shared cadence for readouts, and simple documentation of assumptions, risks, and decisions so insights lead to concrete next actions.

• Oversee high‑severity data and measurement escalations; ensure strong QA governance; partner with Analytics/Econometrics leadership to advance methods and upskill leaders.

The Tinuiti Way

• Apply expert‑level, measurement‑guided strategy across channels (including owned/earned), orchestrating interdependencies to optimize the holistic mix; integrate strategy, product, and measurement into a single, accessible narrative.

• Lead client education initiatives to elevate measurement, product, and channel literacy; set portfolio‑wide best practices leaders can apply.

• Use and interpret advanced data modelsacross channels to guide executive trade‑offs (e.g., scale vs. efficiency) and prioritize strategic bets.

Owner Mindset

• Evangelize meritocracy and accountability; build a high‑trust leadership culture that performs through ambiguity and change.

• Shape cross‑sell and portfolio growth strategy; lead strategic pursuits; sponsor transformational initiatives (e.g., migration to new measurement frameworks, operating model shifts) that improve client and business outcomes.

• Build durable partnerships with Product, Analytics, Finance, and I&G to remove systemic friction and accelerate impact; partner with centralized Ops/Finance for delivery quality, pricing/SOW accuracy, staffing/capacity alignment, and forecast reliability.

• Demonstrates independent decision making and judgment calls, escalating appropriate matters with urgency and care. Consistently leads with a solution-first approach.

People Leader

• Consistently lead by example, inspiring your team to deliver the highest quality client experience. Understand the motivations of your direct reports and indirect team members to foster high performance and a culture of innovation.

• Build and scale a strong leadership bench; ensure succession readiness and sustained engagement.

• Hold senior leaders accountable to performance, values, and strategic people development; lead complex change and maintain clarity through ambiguity.

• Shape and reinforce a leadership culture that values trust, clarity, and ownership; represent the talent strategy in senior forums and influence org‑wide leadership practices.

• Instill a product‑led mindset in teams; hold leaders accountable for implementation, stewardship, and adoption.

Ways of working and values

• Greatness attracts Greatness: Raise the craft standard, seek feedback, and embrace technology/AI.

• Clients grow, we grow: Anchor decisions in business outcomes with innovation, precision, and proof.

• Culture of ownership: Act with speed, reduce waste, and own results end‑to‑end.

Professional & Technical Qualifications

• Experience: 12+ years leading multi‑million‑dollar client engagements in performance marketing; repeated success driving growth and efficiency at enterprise scale.

• 6+ years people leadership (managing managers and ICs): hiring, coaching, performance management, and succession planning.

• Executive relationship leadership and change management; expert communication and expectation‑setting; adept at complex alignment.

• Cross‑channel literacy (Search, Social, Display/TV & Audio, Commerce/Retail Media, Lifecycle/CRM, Creative) with strong measurement acumen (forecasting, KPI trees, MMM/incrementality literacy).

• Bliss Point fluency (or similar custom reporting platforms): translate MMM/Incrementality/Forecasting/Brand/Creative Insights into investment and testing decisions; partner effectively with Product/Analytics.

• Financial fluency via partnership: able to read/interpret margin/utilization, pricing constructs, staffing/capacity signals, and forecasts; holds Ops/Finance accountable for excellence (without executing those tasks).

• Education/certifications: BA/BS required; advanced degree preferred or equivalent experience; public speaking/thought leadership a plus.

Adjacent / Nice to have

• Deep vertical expertise (retail/ecommerce, subscription, CPG, fintech); experience leading enterprise transformations; content/creative strategy.

KPIs (directional; set as Rocks)

• Client Outcomes: retention and satisfaction; efficiency and revenue growth; validated reallocations informed by Bliss Point.

• Growth: expansion/cross‑sell influenced/won; leadership on strategic pursuits.

• Product & measurement adoption: App Suite usage/quality tied to decisions; adoption of measurement standards and decision rituals.

• Risk reduction: churn driver detection and mitigation; portfolio resilience indicators.

• Data/ops quality: strong QA governance; time‑to‑resolution on high‑severity issues; prevention of recurrence (via partnerships with Ops/Product/Analytics).

• People outcomes: engagement/retention of critical roles; manager bench strength; capability growth and succession readiness.

• Integrated impact: measurable lift from cross‑channel plans (The Tinuiti Way).

Based in or able to work hybrid from New York, NY.

The hiring salary range for this role is $175,000 - $205000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus. Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq.

FLSA Classification: Exempt

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Benefits:

Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.

Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts

Retirement: Match up to 4% of your contributions at 100%

Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity

Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.

Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources

Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.