Lead Senior Business Systems Analyst
About the job
- Management experience in similar roles.
- Experience contributing to project documentation, including business requirements documentation, specifications, statements of work, and level-of-effort estimates.
- Ability to understand and represent end-user needs in a software development environment.
- Strong consultative and advisory skills.
- Strong Microsoft Office skills, including Word, Excel, and PowerPoint.
- Ability to assess and recommend technical requirements in light of marketing and strategic needs.
- Ability to communicate complex technical concepts to technical and non-technical audiences.
- Subject-matter expertise and thought leadership, including supporting organizational processes and procedures and implementing a new product or major modifications from start to finish.
- At least 5 years of experience with software implementation from requirements through design, development, and user acceptance.
- At least 4 years of experience using Snowflake.
- A Bachelor's Degree or higher in a technology-related field, or relevant experience implementing software.
- Willingness to travel.
- Residence in a Pacific or Mountain time zone.
- Lead project scoping by gathering and defining project requirements, understanding client workflows and business goals, eliciting and comprehending use cases, learning existing technical and data infrastructure, conducting gap analysis between the application and stated customer requirements, and setting expectations.
- Develop strategic solution recommendations by collaborating with architects and developers, estimating project impact in resources and hours, documenting recommended solutions, and supporting the client team with presentations and reviews.
- Maintain documentation by drafting requirements documents and functional specifications, updating changes throughout the project lifecycle, and authoring and managing tickets for internal communication.
- Contribute to successful execution and quality assurance by serving as the internal subject-matter expert on the solution, collaborating with development, quality assurance, and production support teams throughout the project lifecycle, proactively identifying and addressing project risks, and supporting quality assurance and user acceptance testing to ensure requirements are met.
- Become a product expert.
- Manage multiple competing priorities through effective organization and communication.
- Recommend and institute best practices, methodologies, and tools.
- Provide guidance to the client success team on technical capabilities, staffing, and infrastructure needs.
- Travel to west coast clients on an as-needed basis.
- Experience with RESTful APIs and web services is desired.
About the company
Zeta Global provides enterprise-grade marketing technology powered by artificial intelligence to help brands acquire customers, retain them longer, and grow their value. Its core offering, the Zeta Marketing Platform, provides a real-time view of prospects and customers and uses AI to deliver personalized experiences across multiple channels at scale. The platform aggregates real-time data, including behavioral signals and purchase intents, to create intent and churn signals for millions of identities, enabling cross-channel campaign management and measurement. Zeta differentiates itself with a combination of real-time data, a broad identity graph, multi-channel orchestration, and deterministic attribution aimed at delivering measurable marketing outcomes. The goal is to help brands optimize customer acquisition and retention to maximize lifetime value through precise, data-driven marketing at scale.
Company Size
1,001-5,000
Company Stage
IPO
Headquarters
New York City, New York
Founded
2007
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Simplify's Take
What believers are saying
- Q2 2026 revenue hit $443 million, up 44%, and guidance rose to $1.818 billion.
- Zeta posted $8 million GAAP profit in Q2 2026 and closed a $1 billion credit facility.
- Athena and the Senso acquisition deepen frontier-model connectivity ahead of Zeta Live October 8, 2026.
What critics are saying
- Judge Dale Ho denied dismissal July 8, 2026; discovery now targets consent-farm allegations.
- The August 2026 suit over 240 million opt-ins threatens Zeta's data moat and disclosures.
- If discovery validates misconduct claims, customer trust and platform economics collapse into existential churn.
What makes Zeta Global unique
- Zeta's Athena launched March 2026, driving 500% higher voice engagement.
- Zeta's Data Cloud spans 535 million people, powering deterministic cross-channel targeting.
- Zeta's partnerships with OpenAI, Snowflake, and Palantir open enterprise AI distribution.
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Benefits
- Unlimited Paid Time Off
- Health Insurance
- Dental Insurance
- Vision Insurance
- Employee Equity and Stock Purchase Plan
- Employee Discounts
- Wellness Program
- Pet Insurance