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Phoenix Senior Living

Senior housing operator with memory care

Program and Outreach Director

Full-TimePosted on 10/16/2026
No salary listed
Mid
Associate's
Midlothian, VA, USA
In Person
Social & Community ServicesCommunity Outreach & Programs

About the job

Requirements
  • An associate degree in Business Administration, Human Resources Administration, Gerontology, or another course of study related to service to the elderly is preferred.
  • One to three years of experience in senior living or skilled nursing activity and event planning, which may include moderate-to-large event planning outside the senior living industry.
  • Demonstrated leadership capabilities are required.
  • Knowledge and experience in the assisted living industry and dementia care are preferred.
  • Ability to meet the stated physical requirements, including standing or walking, sitting, driving, assisting or supporting residents, lifting or carrying items, repetitive hand use, and frequently bending, squatting, kneeling, and climbing.
Responsibilities
  • Develop, lead, and oversee a resident-centered activities and outreach program that integrates the senior living philosophy and promotes wellness across emotional, purpose, physical, social, intellectual, and spiritual dimensions.
  • Assist in recruiting, hiring, and training the Assistant Program and Outreach Director.
  • Participate in Personalized Service Plans.
  • Refer to the Resident Profile and addendum for every new resident.
  • Ensure appropriate, personalized activities are available throughout the day and evening, incorporate all dimensions of wellness, and include resident care associate participation.
  • Maintain the activity and program guidebook, tracking daily which residents show interest in and participate in activities.
  • Use resident demographic profile information to organize small groups or clubs addressing shared needs and preferences.
  • Recognize changes in residents’ conditions and take appropriate action.
  • Assist residents to and from activity rooms when necessary.
  • In memory care, assist residents to and from Life Skills and other normalizing, life-enriching activities and routines, and assist with engagement.
  • Assist in maintaining an inventory of activity and programming supplies, games, programs, and crafts.
  • Schedule, communicate, assist with facilitating, and record the monthly resident council.
Desired Qualifications
  • Knowledge and experience in the assisted living industry and dementia care.

About the company

Phoenix Senior Living develops, owns, and operates senior housing communities in the Southeastern United States. Its portfolio includes independent living, assisted living, memory care, skilled nursing, and respite care, and the company grows by developing, acquiring, and managing properties. Residents pay for housing and levels of care, and the company uses an entrepreneurial support model that lets each community run like its own small business, tailored to local markets. Technology such as PalCare nurse calls and Paylocity for HR helps deliver care and run operations more efficiently. Compared with competitors, Phoenix emphasizes personalized, resident-focused care, a sense of community, and brand experimentation (for example, The Hammocks, a blend of active adult and independent living) to meet local demand. Its goal is to expand its growing portfolio across multiple states while maintaining individualized care and community-focused services.

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Roswell, Georgia

Founded

2014

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Simplify's Take

What believers are saying

  • Phoenix Senior Living added five communities between February and March 2026.
  • The company won Argentum’s 2025 Best of the Best Award for the Legacy Project.
  • Scott Lindsay joined in May 2026 to improve business optimization and compliance execution.

What critics are saying

  • Revelio Labs showed headcount at 531 in March 2026, down from 589 in 2023.
  • Managing 55 communities across 10 states strains standards, recruiting, and local accountability by 2026.
  • A severe safety or staffing lapse at one flagship could damage referrals and trigger contract losses.

What makes Phoenix Senior Living unique

  • Phoenix Senior Living ranked No. 44 nationally on Argentum’s 2026 provider list.
  • It runs 55 Southeast communities and adds management contracts quickly in 2026.
  • Its July 2026 AI fall-detection rollout and AI concierge signal unusual operational experimentation.

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Benefits

  • Health Insurance
  • Paid Vacation
  • Flexible Work Hours
  • Remote Work Options
  • 401(k) Retirement Plan
  • Stock Options
  • Wellness Program
  • Mental Health Support
  • Conference Attendance Budget
  • Family Planning Benefits
  • Fertility Treatment Support
  • Professional Development Budget